Turn Approved Loans Into Funded Ones
A Q&A with Generations Federal Credit Union on how it improved its conversion ratio.
A Q&A with Generations Federal Credit Union on how it improved its conversion ratio.
Wendy Bryant-Beswick, chief marketing officer at Generations Federal Credit Union, talks about digital transitions, max-value mediums, and why marketers deserve a dedicated seat at the strategy table.
How Generations Federal Credit Union uses its award-winning social media platforms to boost member engagement and awareness among 20-somethings.
Pre-employment assessments help TDECU reduce attrition, match talent to responsibilities, and predict future performance.
From “intentional communications” to identifying top intern prospects — and even heading off internal fraudsters — the “people helping people” strategy begins in the home (office.)
Credit union involvement seen as limited but experts say keep an eye on the bouncing ball nonetheless.
In two years, University Federal Credit Union has improved institutionwide IT satisfaction through an ambitious plan and more than 200 tactical objectives.
A Texas credit union looks to vendor management, conversion-related momentum, and a healthy dose of skepticism to build an expansive technology base without breaking the bank.
Apple Watch is just the beginning for mobile-oriented, blue-sky thinkers in the credit union space.
Reducing compliance costs can save credit unions thousands of dollars annually and help smaller institutions remain independent.

As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.

How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.

As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.

Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.

What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.

Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.

CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.

By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.

AI governance matters as much as innovation when it comes to AI. Learn how BCU built an AI practice that prioritizes data integrity, risk management, and real world decision making.