The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Finding The “Yes” In A Complex Car Deal
A member reached out to RCU Auto Services with questions regarding a complicated trade-in and private party purchase he wanted to complete. It involved trading in his current vehicle, which was underwater, while purchasing his brother-in-law’s car at the same time. Due to the complexity of the request, I knew I had to team up […]
The Power Of Priorities And Pressing Pause
I had the privilege of working with a Redwood Credit Union member, Linda, during a recent financial coaching appointment. She sought support in creating a budget to achieve her dream of homeownership while also planning for a comfortable retirement. My goal was to provide her with practical strategies and insights to help her balance these […]
A Business Member’s Journey From Struggle To Strategy
Being a Business Development Officer, I have the pleasure and opportunity to develop impactful relationships, create strategic partnerships, and help provide access to solution-based products and services to our business members and community. I reach out to new business members via a thank you email to ensure they have a resource for any immediate or […]
A Team That Said “Yes” — And Made It Happen.
When Luis and Marisol walked into our community homeownership workshop, they were carrying more than questions — they were carrying urgency. Their lease wasn’t being renewed, their move-out date was approaching fast, and they were expecting their first child any day. The mix of excitement and fear was unmistakable. After the workshop, our homeownership counselor […]
Warmth + Wisdom = Radical Positive Impact
Everwise Credit Union
A couple walked into one of our branches seeking a home equity loan. Their banker learned that to cover their bills and support four young children, one partner worked four jobs and the other worked two. And still they barely made ends meet. The couple hoped to consolidate debt and simplify things with a home […]
An EV Scam Detected And Defeated
While assisting a Patelco Credit Union member at the San Jose branch, Christina learned they were being contacted by PG&E about a rebate opportunity for a pre-owned electric vehicle. The offer immediately raised Christina’s curiosity, prompting her to take a closer look at the member’s transaction history and ask a few more questions. What she […]
Baker Market Update – Week in Review: July 25, 2025
LendKey and Navy Federal Credit Union Celebrate 10 Years of Helping Thousands Through Affordable Education Financing
EECU Community Foundation Donates $50,000 to The Pat Green Foundation for Texas Flood Relief
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
NASCUS Announces Updated Agenda for 60th Annual Summit
InterLutions Promotes Sam Boore to Director of Operations
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Baker Market Update – Week in Review: July 18, 2025
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Six Credit Unions from Across the U.S. Partner with myCUmortgage
Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets
Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes
Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer
SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center
PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent
Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations
Baker Market Update – Week in Review: July 11, 2025
Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards
InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions
Baker Market Update – Week in Review: July 25, 2025
LendKey and Navy Federal Credit Union Celebrate 10 Years of Helping Thousands Through Affordable Education Financing
EECU Community Foundation Donates $50,000 to The Pat Green Foundation for Texas Flood Relief
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
NASCUS Announces Updated Agenda for 60th Annual Summit
InterLutions Promotes Sam Boore to Director of Operations
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Baker Market Update – Week in Review: July 18, 2025
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Six Credit Unions from Across the U.S. Partner with myCUmortgage
Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets
Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes
Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer
SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center
PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent
Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations
Baker Market Update – Week in Review: July 11, 2025
Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards
InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions
Suntell Marks 30 Years Advancing Commercial and Agricultural Lending Technology for Community Financial Institutions
Peninsula Community Credit Union Selects Alogent’s FASTdocs to Modernize Enterprise Content Management
National Association of Latino Credit Union Professionals Honors SchoolsFirst Federal Credit Union President Jose Lara with Legacy Leader Award
Family Trust Federal Credit Union recognized for housing-focused financial education efforts
Gulf Winds Welcomes Christopher Tenney as Vice President of Cybersecurity
Humanidei Welcomes Carolyn Reeves as Leadership & Organizational Development Consultant