The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Trust That Comes Full Circle

Connections Credit Union

Two years had passed when I received a phone call from a woman interested in an auto loan. As we talked through the details, she shared that her husband had sent her to us because he knew we would be a good fit to help her. As the conversation continued, everything began to come together, […]

Support That Turned Gratitude Into Membership

Suncoast Credit Union

One of the most impactful experiences I have had as a Member Advocate at Suncoast Credit Union was helping a family navigate a significant financial hardship. The member was facing over $1,500 in combined monthly credit card and auto loan payments, making it nearly impossible to keep up with expenses. To make matters more challenging, […]

Walking In Was The Hardest Part

Empower Federal Credit Union

A member came into my office in early October to discuss her current financial situation with revolving credit. She felt a great deal of shame and embarrassment sharing that her credit card debt had reached more than $22,000. She had fallen ill the year before and, unfortunately, had to rely on her credit card to […]

When Compassion Met A Family in Crisis

Southern Security Federal Credit Union

One of the families we had the privilege of serving this year came to us during an incredibly vulnerable season of life. They were a hardworking family who had always managed to stay afloat, but a series of medical crises pushed them into a position they never anticipated. The husband had been hospitalized for nearly […]

Relief For Parents Peace Of Mind For A Daughter

CSE Federal Credit Union

This experience involved two members, a married couple, who sought financial counseling through CSE to maintain their budget while living on a fixed income. The couple had been facing financial strain due to medical expenses and home repairs, all while preparing for their daughter to move out of their home. She had been contributing financially […]

Once A Member Always A Member

Community Credit Union of Florida

A 41-year member called about the possibility of getting a lower rate on her credit card with CCU. She currently had the lowest rate CCU offered. As we discussed other ways to help her save money, I discovered that she had recently purchased a vehicle that had experienced a total loss. She lives outside our […]

Other

National Association of Latino Credit Union Professionals Honors SchoolsFirst Federal Credit Union President Jose Lara with Legacy Leader Award

Jose Lara, president of SchoolsFirst Federal Credit Union, received the Legacy Leader Award from the National Association of Latino Credit ...
Making A Difference

Family Trust Federal Credit Union recognized for housing-focused financial education efforts

Family Trust Federal Credit Union (Family Trust) has been recognized by the Carolinas Credit Union Foundation with the Desjardins Adult ...
Other

Gulf Winds Welcomes Christopher Tenney as Vice President of Cybersecurity

Gulf Winds Credit Union is excited to announce that Christopher Tenney has joined the senior leadership team as Vice President ...
Personnel Promotions

Humanidei Welcomes Carolyn Reeves as Leadership & Organizational Development Consultant

Ontario, CA, February 17, 2026. Humanidei has announced the addition of Carolyn Reeves as its new Leadership & Organizational Development ...
Making A Difference

Coastal Credit Union and Foundation Earn Four Awards from Carolinas Credit Union Foundation

Coastal Credit Union and the Coastal Credit Union Foundation have earned four awards from the Carolinas Credit Union Foundation’s statewide ...
Other

Family Trust Federal Credit Union Hosts Coffee & Connections Event for Fort Mill Business Community

Family Trust Federal Credit Union (Family Trust) recently welcomed members of the York County Regional Chamber of Commerce to its ...
Making A Difference

$9 Million in Grants Awarded to 23 North Carolina Non-Profits by SECU Foundation

The State Employees’ Credit Union (SECU) Foundation Board of Directors has approved more than $9 million in funding for 23 ...
Lending

Rize Credit Union Adds CU Student Choice’s Student Loan and Refinance Solutions

CU Student Choice announced its student loan and refinance solutions will now be available to the members of Rize Credit ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 13, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Vizo Financial’s 2026 Risk Management Conference to Feature Education on AI Risk, Cyber Threats & Payments Fraud

Vizo Financial Corporate Credit Union is holding its annual Risk Management Conference in Hershey, Pa., on April 22-24, 2026. Held ...
Making A Difference

Meriwest Community Foundation Celebrates Transformative Inaugural Year of Impact

The Meriwest Community Foundation is celebrating an incredible first year of impact. From expanding financial education to supporting underserved youth, ...
Technology

Energy One Federal Credit Union Implements AI-Powered Calculators from Appli

Appli, a provider of AI-powered financial calculators for credit unions and community banks, announced today that Energy One Federal Credit ...
Legal/Regulatory

NASCUS Supports NCUA Regulatory Modernization While Urging Clarity, Consistency, and Strong Supervisory Foundations

The National Association of State Credit Union Supervisors (NASCUS) submitted three comment letters to the National Credit Union Administration (NCUA) ...
Lending

LendKey Surpasses $8 Billion in Loan Originations, Accelerating Growth for Credit Unions and Banks Nationwide

LendKey today announced it has surpassed $8 billion in loan originations, a milestone achieved through its network of more than ...
Strategic Partnerships

Capital Area Federal Credit Union Renews Core Processing Partnership with Synergent

Synergent® is proud to share that Capital Area Federal Credit Union has renewed a ten-year agreement for hosted Jack Henry™ ...
Making A Difference

SECU Foundation Strengthens Support for Students, Communities with $1.95 Million Commitment to Public Fellows Internship Program

Building on a decade of impact, SECU Foundation has renewed its Public Fellows Internship Program for 2026 and increased funding ...
Making A Difference

Maine Credit Unions Raise Nearly $1.5 Million to Address Food Insecurity

Credit union representatives from across Maine came together to announce the latest fundraising results of their collaborative Maine Credit Unions’ ...
Personnel Promotions

Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service

FOR IMMEDIATE RELEASE Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service Cumberland County FCU has ...
New Product Releases

NASCUS Partners with the Tennessee and Mississippi Credit Union Association to Launch New Introduction to Credit Union Examination Training

The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Tennessee and Mississippi Credit Union Association, is ...
Making A Difference

ALM First Caps 30th Anniversary Celebration with Impact Report

Dallas, TX – ALM First, a strategic partner to over 450 depositories nationwide, closed out its year-long 30th anniversary celebration with the ...
Other

CU Strategic Planning Applauds Intact CDFI Fund Budget Following Brief Government Shutdown

CU Strategic Planning, a leading provider for mission-focused credit unions, expressed gratitude to Congress for maintaining the $334 million appropriation ...
Other

Meriwest Credit Union Celebrates New Morgan Hill Branch, Strengthening Local Community Ties

We’re growing with you, Morgan Hill! Our new branch is now open, complete with full personal & business banking, lending ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 06, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Freedom Bank Selects Square 1 Credit Suite by Suntell

Suntell, a leading provider of loan origination software for commercial and agricultural lending, is pleased to announce that Freedom Bank, ...
New Product Releases

TAPP Engine’s 9Squid Private Markets: First to Democratize Securitization for All Credit Unions*

TAPP Engine has launched 9Squid Private Markets*, an AI-powered securitization platform built to help credit unions of all sizes access ...
Other

Education Foundation for California Schools Awards $280,000 in Grants to California Educators

The Education Foundation for California Schools, a nonprofit created by SchoolsFirst Federal Credit Union and the Orange County Department of ...
Personnel Promotions

OCCU PRESIDENT & CEO NEUMANN RETIRING; SCHUMACHER TO TAKE REINS

OCCU President & CEO Ron Neumann has announced his retirement and the OCCU Board of Directors has unanimously selected current ...
Strategic Partnerships

First Independent Bank Selects Square 1 Credit Suite by Suntell

Suntell, a leading provider of loan origination software for commercial and agricultural lending, announced that First Independent Bank has selected ...
Making A Difference

PARK COMMUNITY CREDIT UNION FOUNDATION ANNOUNCES $97,960 IN GRANTS THROUGH PATHWAYS TO PROSPERITY PROGRAM

Louisville, KY- Park Community Credit Union Foundation is proud to announce the recipients of its 2025 Pathways to Prosperity grants. ...
Making A Difference

Call for Entries: LAFCU’s 2026 Write to Educate Essay Contest

LANSING, Mich. — LAFCU is once again turning student voices into opportunity, inviting Michigan high school seniors to share their ...
Other

National Association of Latino Credit Union Professionals Honors SchoolsFirst Federal Credit Union President Jose Lara with Legacy Leader Award

Jose Lara, president of SchoolsFirst Federal Credit Union, received the Legacy Leader Award from the National Association of Latino Credit ...
Making A Difference

Family Trust Federal Credit Union recognized for housing-focused financial education efforts

Family Trust Federal Credit Union (Family Trust) has been recognized by the Carolinas Credit Union Foundation with the Desjardins Adult ...
Other

Gulf Winds Welcomes Christopher Tenney as Vice President of Cybersecurity

Gulf Winds Credit Union is excited to announce that Christopher Tenney has joined the senior leadership team as Vice President ...
Personnel Promotions

Humanidei Welcomes Carolyn Reeves as Leadership & Organizational Development Consultant

Ontario, CA, February 17, 2026. Humanidei has announced the addition of Carolyn Reeves as its new Leadership & Organizational Development ...
Making A Difference

Coastal Credit Union and Foundation Earn Four Awards from Carolinas Credit Union Foundation

Coastal Credit Union and the Coastal Credit Union Foundation have earned four awards from the Carolinas Credit Union Foundation’s statewide ...
Other

Family Trust Federal Credit Union Hosts Coffee & Connections Event for Fort Mill Business Community

Family Trust Federal Credit Union (Family Trust) recently welcomed members of the York County Regional Chamber of Commerce to its ...
Making A Difference

$9 Million in Grants Awarded to 23 North Carolina Non-Profits by SECU Foundation

The State Employees’ Credit Union (SECU) Foundation Board of Directors has approved more than $9 million in funding for 23 ...
Lending

Rize Credit Union Adds CU Student Choice’s Student Loan and Refinance Solutions

CU Student Choice announced its student loan and refinance solutions will now be available to the members of Rize Credit ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 13, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Vizo Financial’s 2026 Risk Management Conference to Feature Education on AI Risk, Cyber Threats & Payments Fraud

Vizo Financial Corporate Credit Union is holding its annual Risk Management Conference in Hershey, Pa., on April 22-24, 2026. Held ...
Making A Difference

Meriwest Community Foundation Celebrates Transformative Inaugural Year of Impact

The Meriwest Community Foundation is celebrating an incredible first year of impact. From expanding financial education to supporting underserved youth, ...
Technology

Energy One Federal Credit Union Implements AI-Powered Calculators from Appli

Appli, a provider of AI-powered financial calculators for credit unions and community banks, announced today that Energy One Federal Credit ...
Legal/Regulatory

NASCUS Supports NCUA Regulatory Modernization While Urging Clarity, Consistency, and Strong Supervisory Foundations

The National Association of State Credit Union Supervisors (NASCUS) submitted three comment letters to the National Credit Union Administration (NCUA) ...
Lending

LendKey Surpasses $8 Billion in Loan Originations, Accelerating Growth for Credit Unions and Banks Nationwide

LendKey today announced it has surpassed $8 billion in loan originations, a milestone achieved through its network of more than ...
Strategic Partnerships

Capital Area Federal Credit Union Renews Core Processing Partnership with Synergent

Synergent® is proud to share that Capital Area Federal Credit Union has renewed a ten-year agreement for hosted Jack Henry™ ...
Making A Difference

SECU Foundation Strengthens Support for Students, Communities with $1.95 Million Commitment to Public Fellows Internship Program

Building on a decade of impact, SECU Foundation has renewed its Public Fellows Internship Program for 2026 and increased funding ...
Making A Difference

Maine Credit Unions Raise Nearly $1.5 Million to Address Food Insecurity

Credit union representatives from across Maine came together to announce the latest fundraising results of their collaborative Maine Credit Unions’ ...
Personnel Promotions

Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service

FOR IMMEDIATE RELEASE Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service Cumberland County FCU has ...
New Product Releases

NASCUS Partners with the Tennessee and Mississippi Credit Union Association to Launch New Introduction to Credit Union Examination Training

The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Tennessee and Mississippi Credit Union Association, is ...
Making A Difference

ALM First Caps 30th Anniversary Celebration with Impact Report

Dallas, TX – ALM First, a strategic partner to over 450 depositories nationwide, closed out its year-long 30th anniversary celebration with the ...
Other

CU Strategic Planning Applauds Intact CDFI Fund Budget Following Brief Government Shutdown

CU Strategic Planning, a leading provider for mission-focused credit unions, expressed gratitude to Congress for maintaining the $334 million appropriation ...
Other

Meriwest Credit Union Celebrates New Morgan Hill Branch, Strengthening Local Community Ties

We’re growing with you, Morgan Hill! Our new branch is now open, complete with full personal & business banking, lending ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 06, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Freedom Bank Selects Square 1 Credit Suite by Suntell

Suntell, a leading provider of loan origination software for commercial and agricultural lending, is pleased to announce that Freedom Bank, ...
New Product Releases

TAPP Engine’s 9Squid Private Markets: First to Democratize Securitization for All Credit Unions*

TAPP Engine has launched 9Squid Private Markets*, an AI-powered securitization platform built to help credit unions of all sizes access ...
Other

Education Foundation for California Schools Awards $280,000 in Grants to California Educators

The Education Foundation for California Schools, a nonprofit created by SchoolsFirst Federal Credit Union and the Orange County Department of ...
Personnel Promotions

OCCU PRESIDENT & CEO NEUMANN RETIRING; SCHUMACHER TO TAKE REINS

OCCU President & CEO Ron Neumann has announced his retirement and the OCCU Board of Directors has unanimously selected current ...
Strategic Partnerships

First Independent Bank Selects Square 1 Credit Suite by Suntell

Suntell, a leading provider of loan origination software for commercial and agricultural lending, announced that First Independent Bank has selected ...
Making A Difference

PARK COMMUNITY CREDIT UNION FOUNDATION ANNOUNCES $97,960 IN GRANTS THROUGH PATHWAYS TO PROSPERITY PROGRAM

Louisville, KY- Park Community Credit Union Foundation is proud to announce the recipients of its 2025 Pathways to Prosperity grants. ...
Making A Difference

Call for Entries: LAFCU’s 2026 Write to Educate Essay Contest

LANSING, Mich. — LAFCU is once again turning student voices into opportunity, inviting Michigan high school seniors to share their ...

$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience

State Employees’ Credit Union (SECU) has signed with credit union core processor Corelation, Inc., announcing plans to convert to the KeyStone core. Based in Raleigh, ...

$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience

State Employees’ Credit Union (SECU) has signed with credit union core processor Corelation, Inc., announcing plans to convert to the KeyStone core. Based in Raleigh, ...

Baker Market Update – Week in Review: May 15, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.

Credit Unions Demonstrate Strength And Stability In First Quarter 2026

Washington, DC – At a time when many American households are facing persistent inflation, rising energy costs, and economic uncertainty, the nation’s credit unions continue to ...

Gulf Winds Welcomes Pete Lauter as Vice President of Wealth Management

Pensacola, Florida (May 14, 2026) – Gulf Winds Credit Union is pleased to announce that Pete Lauter has joined the leadership team as Vice President ...

Coastal Credit Union Foundation Announces $300k in Grants for Q1 2026

The Coastal Credit Union Foundation has awarded $310,500 to 20 nonprofits in North Carolina during its Q1 2026 grant cycle. This quarter’s grant recipients reflect ...
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