Affinity Plus Federal Credit Union ($4.2B, St. Paul, MN) has always emphasized giving back to the community, but one initiative has become a yearly tradition – and continues to grow in popularity.
Each year, the credit union supports Special Olympics Minnesota by participating in the annual Polar Plunge, braving low temperatures to raise big bucks for an organization making a difference across the state. Here’s an up-close look at how leadership is inspiring staff, members, and the community at large to give back in a big way – icy waters and all.
E.C. Harrison contributed to this report.
Want to dive deeper? Affinity Plus prioritizes relationships and a focus on people – and it’s making a difference in the community and on the balance sheet. Read more in “Anatomy Of Affinity Plus FCU,” available today in the Callhan client portal.