Trendwatch 1Q25
May 16, 2025
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Join Callahan as we review 1Q25 trends in the credit union industry.
Analytics
5 Takeaways From Trendwatch
May 8, 2025
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With economic uncertainty on the horizon, credit union members are moving money into lower-term deposits and paying down debt, helping to boost margins and lower delinquency across the industry.
Don’t Wait For Data. FirstLook Analysis Is Available Today.
May 5, 2025
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Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
3 Ways Data Is Transforming The Credit Union Member Experience
April 21, 2025
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Data analytics help credit unions identify and serve unmet credit needs that result in enhanced member satisfaction and loyalty.
Ready, Set, Grow: 5 Marketing Tips To Elevate Your Credit Union
April 14, 2025
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Cut through the noise and unlock growth with five bold tips to sharpen your targeting, master new channels, harness AI, and market like a pro.
The Callahan Guide To The 2025 Final Four
April 4, 2025
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Bracket busted? Our predictions of the 2025 NCAA Men’s Basketball championship could help you pick a winner.
Navigant Levels Up Its Data-Driven Branching Strategy
March 23, 2025
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The Rhode Island-based credit union is using internal and third-party data to better understand branch traffic patterns and consumer banking behaviors — and the results are paying off far faster than expected.
Innovation Series: Analytics
March 21, 2025
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Learn from 2025’s top innovators in analytics
Follow The Data
March 17, 2025
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Best practices to encourage employee adoption and overcome change management challenges when implementing new technology across the institution.
Credit Union Asset Quality In 4Q 2024
March 17, 2025
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Delinquency and charge-offs are up for credit unions. Does that spell trouble, or is it an opportunity to help members in need?
5 Takeaways From Trendwatch
With economic uncertainty on the horizon, credit union members are moving money into lower-term deposits and paying down debt, helping to boost margins and lower ...
Don’t Wait For Data. FirstLook Analysis Is Available Today.
Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
3 Ways Data Is Transforming The Credit Union Member Experience
Data analytics help credit unions identify and serve unmet credit needs that result in enhanced member satisfaction and loyalty.
Ready, Set, Grow: 5 Marketing Tips To Elevate Your Credit Union
Cut through the noise and unlock growth with five bold tips to sharpen your targeting, master new channels, harness AI, and market like a pro.
The Callahan Guide To The 2025 Final Four
Bracket busted? Our predictions of the 2025 NCAA Men’s Basketball championship could help you pick a winner.
Navigant Levels Up Its Data-Driven Branching Strategy
The Rhode Island-based credit union is using internal and third-party data to better understand branch traffic patterns and consumer banking behaviors — and the results ...
Follow The Data
Best practices to encourage employee adoption and overcome change management challenges when implementing new technology across the institution.
Credit Union Asset Quality In 4Q 2024
Delinquency and charge-offs are up for credit unions. Does that spell trouble, or is it an opportunity to help members in need?
Browse Topics
What Can Credit Unions Learn From Rocket Mortgage?
Alexandra Gekas
The mortgage lender’s latest ad isn’t just smart marketing; it’s a challenge to credit unions to step up their storytelling game and connect with members on a deeper, more emotional level.
5 Mortgage Must-Reads That Still Move The Market
Rebecca Wessler
To celebrate Mortgage Week, CreditUnions.com revisits a curated selection of strategic blueprints, marketing inspiration, and operational playbooks that deserve another moment in the spotlight.
A New Mortgage Option At WSECU Spices Up The Market
Aaron Passman
A blended breakthrough at the Washington credit union is a smart solution for stuck borrowers.
What ‘Affordability’ Really Means In Today’s Housing Market
Andrew Lepczyk
From rent-to-income ratios to indexed pricing, credit unions can use housing data to better understand how costs affect financial wellbeing and lending risk at the ground level.
Activate, Engage, And Grow: The Mortgage Strategy Credit Unions Can’t Ignore
Callahan & Associates
How credit unions can leverage mortgage lending to deepen member engagement and drive long-term growth.
The Key To Success In 2025: Applicationless Lending
Callahan & Associates
New tools can reduce friction and improve the loan process, making life easier for borrowers and improving member loyalty.
People Or Pedigree? Why Not Both!
Savana Morie
PSECU doubles down on culture with an approach to recruitment and training that emphasizes growing talent as well as hiring it.
Credit Human Scores Staff Satisfaction
Aaron Passman
Internal NPS scores and employee experience surveys help the San Antonio cooperative measure worker sentiment.
Banking On Consumer Credit: A Smart Move In Today’s Uncertain Times
Callahan & Associates
Why institutions are turning to personal loans for yield and diversification.
‘Rocky Road’ Ahead? Credit Union CFOs Tweak The Balance Sheet Just In Case.
Aaron Passman
With recession fears on the rise, industry leaders are hoping for the best but preparing for the worst.