A CUSO between Level 9, a private company, and New England Federal Credit Union ($679M in Williston, VT) specializing in credit union website development, has worked with over 75 credit unions, providing them with website solutions and brand integration strategies.
Concentrate on four key merger elements that take into account all stakeholders.
The need for member connection is vital, so any changes should complement the credit union’s brand and mission.
A rebranding effort has to be driven by values, so find out what similarities make the credit unions stand out in their communities.
It took seven years for Eli Lilly Federal Credit Union to fully become Elements Financial Federal Credit Union. But its patience has paid off.
A rebranding initiative is a significant undertaking for a credit union. This week, CreditUnions.com profiles several credit unions that have made the change work for them.
How a CEO change gave St. Cloud Federal Credit Union license to make a meaningful change.
An outdated brand detracts from your bottom line. Here are four questions you should ask to determine whether your credit union needs a brand update.
What General Electrics newest ads can teach credit unions about employee recruitment.
My plastic is now from a big bank, and that might matter to credit unions.
Stablecoins, AI, and open banking — CreditUnions.com has the lowdown on what’s working and what’s coming in the payments space.
Credit union leaders share how they’re navigating the fast lane of payments innovation — balancing speed, trust, and tech to meet rising member expectations.
Credit union leaders share how they’re navigating the fast lane of payments innovation—balancing speed, trust, and tech to meet rising member expectations.
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Modern check processing strengthens trust, cuts costs, and fights fraud. Credit unions can boost efficiency and member service by replacing outdated systems with secure, real-time infrastructure.
Agent credit card programs offer a scalable, low-risk way to deliver competitive products and cutting-edge technology that enhances member experience and drives growth.
In a rapidly evolving payments landscape, Gen Z prefers simpler, frictionless systems.
Instant loan funding is transforming credit union lending — boosting speed, operational efficiency, and member satisfaction while enabling real-time access to capital, anytime, anywhere.
Real-time payments are no longer optional. Discover how faster rails are helping credit unions boost engagement and meet rising member expectations.
Todd Link is redefining member service at Dupaco Community Credit Union, blending risk expertise with operational leadership to deliver secure, seamless, member-focused experiences.