What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Diary of a Recovery
April 3, 2015
No Comments
Joe Brancucci, CEO of GTE Federal Credit Union, shares his perspective on positioning the Florida cooperative for the future.
Opportunities In The Lending Portfolio
April 2, 2015
No Comments
Credit unions are on pace to break lending records set in 2012, but they need to recognize the reward and risk inherent in strong growth.
Don’t Believe The Hype
April 2, 2015
No Comments
The bond bulls and economic bear crowd is over-hyping the potential for tomorrow’s jobs number to be a game changer.
Raising Alarm About Risk-Based Capital
April 2, 2015
No Comments
Callahan’s research chief goes on the air with CUbroadcast to discuss why the NCUA board should vote against the agency’s proposed risk-based capital rule and why credit unions need to lodge their comments now.
Bringing Hope Back to the Bay
April 1, 2015
No Comments
Economic turbulence had an entire Florida community singing the blues, but the reinvigoration of a cooperative vornerstone is set to change the outlook in 2011.
Becoming a Community Involvement VIP
April 1, 2015
No Comments
Scott CU challenged their employees to give back to the community and received a vigorous response while the credit union experienced tremendous growth.
Relationship Banking Promotes Success
April 1, 2015
No Comments
A partnership between Wescom Credit Union and its CUSO rewards members for choosing the credit union for insurance products as well as financial services.
Arrowhead Flies Straight in 2010
April 1, 2015
No Comments
California’s Arrowhead Credit Union shows a tenacious turnaround, making tough decisions, and running lean and mean in the recovering marketplace.
The Real Problem at Arrowhead Credit Union is Working With Common Purpose, Not Lack of Capital
April 1, 2015
No Comments
In late July, Inland Empire community leaders sent NCUA a letter about Arrowhead’s conservatorship. On August 10, NCUA responded but failed to address the writers’ chief concern — when will they get their credit union back?
Back In Brick
March 30, 2015
No Comments
CommunityAmerica uses diverse branch types and an emphasis on relationships to ensure brick and mortar is worth building.
Diary of a Recovery
Joe Brancucci, CEO of GTE Federal Credit Union, shares his perspective on positioning the Florida cooperative for the future.
Opportunities In The Lending Portfolio
Credit unions are on pace to break lending records set in 2012, but they need to recognize the reward and risk inherent in strong growth.
Raising Alarm About Risk-Based Capital
Callahan's research chief goes on the air with CUbroadcast to discuss why the NCUA board should vote against the agency's proposed risk-based capital rule and ...
Bringing Hope Back to the Bay
Economic turbulence had an entire Florida community singing the blues, but the reinvigoration of a cooperative vornerstone is set to change the outlook in 2011.
Becoming a Community Involvement VIP
Scott CU challenged their employees to give back to the community and received a vigorous response while the credit union experienced tremendous growth.
Relationship Banking Promotes Success
A partnership between Wescom Credit Union and its CUSO rewards members for choosing the credit union for insurance products as well as financial services.
Arrowhead Flies Straight in 2010
California’s Arrowhead Credit Union shows a tenacious turnaround, making tough decisions, and running lean and mean in the recovering marketplace.
The Real Problem at Arrowhead Credit Union is Working With Common Purpose, Not Lack of Capital
In late July, Inland Empire community leaders sent NCUA a letter about Arrowhead’s conservatorship. On August 10, NCUA responded but failed to address the writers’ ...
Back In Brick
CommunityAmerica uses diverse branch types and an emphasis on relationships to ensure brick and mortar is worth building.
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Don’t Believe The Hype