What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Callahan Bowl XI Predicts Seattle Repeat
January 26, 2015
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Deflating news to Patriots partisans: Callahan data points to Seahawks triumph.
How After-Hours Underwriting Boosts Auto Lending
January 26, 2015
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Increase profits by processing loans after your doors close.
That’s It, I Quit!
January 21, 2015
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Employees have numerous reasons for jumping ship. Here’s how to mitigate those grievances.
Core Conversion At The Helm
January 20, 2015
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A Q&A on core conversion strategies with the controller of Northwest Federal Credit Union.
Anatomy Of A Market
January 19, 2015
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Superior consumer awareness and enviable market share in deposits and mortgages are just a few of the benefits of being a Spokane credit union.
2 Ways To Incentivize Deposit Activity
January 12, 2015
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Whether the goal is growth or control, high-yield offerings can shape saving behaviors that benefit the member and the credit union.
What’s In A Name?
January 7, 2015
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Clever acronyms and marketing buzzwords can only take a brand so far. That’s why Navy Army Community Credit Union has spent the past 10 years taking action that speaks louder than words.
First Quarter Growth In 2015 Is Critical To Sustain Momentum
January 5, 2015
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First quarter is an ideal time to pay slightly above market to lock in long-term CDs and reactivate interest in money market offerings.
Anatomy Of A Big Thinker: An Update On Guthrie Federal Credit Union
October 16, 2013
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The Pennsylvania institution has struck a balance between growth and stability.
Anatomy Of A Leadership Culture: An Update On Veridian Credit Union
October 14, 2013
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The Veridian Experience has guided the credit union for more than 30 years. It continues to guide the Iowa cooperative today.
Callahan Bowl XI Predicts Seattle Repeat
Deflating news to Patriots partisans: Callahan data points to Seahawks triumph.
How After-Hours Underwriting Boosts Auto Lending
Increase profits by processing loans after your doors close.
That’s It, I Quit!
Employees have numerous reasons for jumping ship. Here’s how to mitigate those grievances.
Core Conversion At The Helm
A Q&A on core conversion strategies with the controller of Northwest Federal Credit Union.
Anatomy Of A Market
Superior consumer awareness and enviable market share in deposits and mortgages are just a few of the benefits of being a Spokane credit union.
2 Ways To Incentivize Deposit Activity
Whether the goal is growth or control, high-yield offerings can shape saving behaviors that benefit the member and the credit union.
What’s In A Name?
Clever acronyms and marketing buzzwords can only take a brand so far. That’s why Navy Army Community Credit Union has spent the past 10 years ...
Anatomy Of A Big Thinker: An Update On Guthrie Federal Credit Union
The Pennsylvania institution has struck a balance between growth and stability.
Anatomy Of A Leadership Culture: An Update On Veridian Credit Union
The Veridian Experience has guided the credit union for more than 30 years. It continues to guide the Iowa cooperative today.
Browse Topics
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
First Quarter Growth In 2015 Is Critical To Sustain Momentum