What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Go Short, Take Flight, And Strong Performance
April 8, 2019
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Five can’t-miss data points this week on CreditUnions.com.
Cornerstone League Cooperatives Corral Another Strong Year
April 8, 2019
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Callahan data shows record loan originations as well as an uptick in ROA in Arkansas, Oklahoma, and Texas.
Buckeye State Credit Unions End The Year Strong
April 8, 2019
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Callahan data shows uptick in all major metrics for Ohio’s 264 member-owned financial cooperatives.
Credit Union Industry At-A-Glance (4Q18)
April 8, 2019
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Membership at U.S. credit unions increased 4.4% year-over-year and the average member relationship increased $542 in 2018. What else happened in the fourth quarter?
Cracks in Bullishness Surface, Yield Curve Inversion Becomes Area Of Greater Focus
April 3, 2019
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This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
Sideways Rates, Liquidity Management, And Intensive Learning
March 28, 2019
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Takeaways from ALM First’s Financial Institute.
Revenue Gains And Co-Working Spaces
March 25, 2019
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Four can’t-miss data points this week on CreditUnions.com.
Total Revenue Jumps 12.8% Year-Over-Year At U.S. Credit Unions
March 25, 2019
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Largely a result of rising loan demand and interest rate trends, the amount of income generated at credit unions expanded throughout 2018.
6 Ways Credit Unions Use CDFI Grants
March 18, 2019
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Twenty-five years in, the Treasury Department program’s roster is dominated by member-owned cooperative financial institutions, who find a precise mission fit.
Alphabet Soup: MX, ACET, And The GAC
March 11, 2019
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Five can’t-miss data points this week on CreditUnions.com.
Go Short, Take Flight, And Strong Performance
Five can't-miss data points this week on CreditUnions.com.
Cornerstone League Cooperatives Corral Another Strong Year
Callahan data shows record loan originations as well as an uptick in ROA in Arkansas, Oklahoma, and Texas.
Buckeye State Credit Unions End The Year Strong
Callahan data shows uptick in all major metrics for Ohio’s 264 member-owned financial cooperatives.
Credit Union Industry At-A-Glance (4Q18)
Membership at U.S. credit unions increased 4.4% year-over-year and the average member relationship increased $542 in 2018. What else happened in the fourth quarter?
Sideways Rates, Liquidity Management, And Intensive Learning
Takeaways from ALM First’s Financial Institute.
Revenue Gains And Co-Working Spaces
Four can't-miss data points this week on CreditUnions.com.
Total Revenue Jumps 12.8% Year-Over-Year At U.S. Credit Unions
Largely a result of rising loan demand and interest rate trends, the amount of income generated at credit unions expanded throughout 2018.
6 Ways Credit Unions Use CDFI Grants
Twenty-five years in, the Treasury Department program’s roster is dominated by member-owned cooperative financial institutions, who find a precise mission fit.
Alphabet Soup: MX, ACET, And The GAC
Five can't-miss data points this week on CreditUnions.com.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
Cracks in Bullishness Surface, Yield Curve Inversion Becomes Area Of Greater Focus