What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Trust Is Earned And Maintained Through Modern Infrastructure
September 8, 2025
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Modern check processing strengthens trust, cuts costs, and fights fraud. Credit unions can boost efficiency and member service by replacing outdated systems with secure, real-time infrastructure.
From Approval To Account: 7 Benefits Of Instant Loan Funding
September 8, 2025
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Instant loan funding is transforming credit union lending — boosting speed, operational efficiency, and member satisfaction while enabling real-time access to capital, anytime, anywhere.
What Credit Unions Need To Know About New 401(k) Rules
August 31, 2025
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A recent executive orders kickstarted changes to retirement-savings plans. Credit unions can play a role in financial education to make sure members and employees are making the best choices for their personal financial wellness.
Beyond Bill Pay: Using RFP and Real-Time Payments To Deepen Member Relationships
August 27, 2025
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Join us as we break down how RFP works today, what’s next for this capability on the RTP® network and FedNow® Service, and why credit unions should
Back To School Hits The Wallet
August 25, 2025
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The cost of returning to the classroom has increased more than 35% in the past decade, putting the pinch on parents and students alike.
How Well Do You Know The Gen Z Economy?
August 25, 2025
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From TikTok tips to Buy Now Pay Later pitfalls, Gen Z is navigating a complex financial landscape shaped by economic uncertainty, digital innovation, and shifting priorities — test your knowledge of this nuanced generation in this interactive quiz.
How to Compete with Fintechs: A Dupaco Credit Union Success Story
August 13, 2025
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Join Dupaco Credit Union and MANTL as they share how a modern, omnichannel approach to account opening has transformed Dupaco’s member experience and fueled business
Trendwatch 2Q25
August 12, 2025
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Join Callahan & Associates for a look at 2Q25 credit union performance trends
Scale Your Commercial Lending Portfolio
August 11, 2025
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Flexible, technology-driven solutions help credit unions scale their commercial lending portfolios and address staffing, efficiency, and regulatory challenges.
Multiple Economic Reports Bring A Climactic End To July
August 8, 2025
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Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Trust Is Earned And Maintained Through Modern Infrastructure
Modern check processing strengthens trust, cuts costs, and fights fraud. Credit unions can boost efficiency and member service by replacing outdated systems with secure, real-time ...
From Approval To Account: 7 Benefits Of Instant Loan Funding
Instant loan funding is transforming credit union lending — boosting speed, operational efficiency, and member satisfaction while enabling real-time access to capital, anytime, anywhere.
What Credit Unions Need To Know About New 401(k) Rules
A recent executive orders kickstarted changes to retirement-savings plans. Credit unions can play a role in financial education to make sure members and employees are ...
Beyond Bill Pay: Using RFP and Real-Time Payments To Deepen Member Relationships
Join us as we break down how RFP works today, what’s next for this capability on the RTP® network and FedNow® Service, and why credit ...
Back To School Hits The Wallet
The cost of returning to the classroom has increased more than 35% in the past decade, putting the pinch on parents and students alike.
How Well Do You Know The Gen Z Economy?
From TikTok tips to Buy Now Pay Later pitfalls, Gen Z is navigating a complex financial landscape shaped by economic uncertainty, digital innovation, and shifting ...
How to Compete with Fintechs: A Dupaco Credit Union Success Story
Join Dupaco Credit Union and MANTL as they share how a modern, omnichannel approach to account opening has transformed Dupaco’s member experience and fueled business
Trendwatch 2Q25
Join Callahan & Associates for a look at 2Q25 credit union performance trends
Scale Your Commercial Lending Portfolio
Flexible, technology-driven solutions help credit unions scale their commercial lending portfolios and address staffing, efficiency, and regulatory challenges.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
Multiple Economic Reports Bring A Climactic End To July