Segmented Card Incentive Hits 200% ROI
How Preferred Credit Union used a one-two punch of high-tech segmenting and low-tech mailing to double its debit ROI.
How Preferred Credit Union used a one-two punch of high-tech segmenting and low-tech mailing to double its debit ROI.
Doug True, CEO of FORUM Credit Union, talks about the role of technology in the modern financial services landscape.
How Star One’s 14-month-old mortgage product attracts both young professionals and soon-to-be retirees.
A single checking account with automatically applied tiered benefits helps San Francisco Federal Credit Union reach 1,000 new account holders.
How TruStone Financial’s tiered pricing matrix facilitates instant loan decisions for autos and recreational vehicles.
TDECU relies on internal culture to deliver superior service to members.
You can have a member-focused staff while increasing sales and growing fee-income opportunities through technology.
Seven graphics highlight where the credit union industry gained the most momentum during the past year.
Increased efficiency and added functionality spurs a jump from 4% growth in 2013 to 8% in 2014.
Point-of-sale consumer lending in retail and medical services can help increase loan portfolios and distinguish local credit unions from large, universal banks.

Coastal Credit Union evaluates fintech through the lens of member value, strategic growth, and organizational readiness to implement new ideas.

Credit unions are making decisions about where to build, invest, and partner as they balance today’s priorities with tomorrow’s opportunities.

Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.

Credit unions that enable seamless movement between fiat and digital assets position themselves as a trusted on- and off-ramp.

The credit unions that win the next generation will be the ones that showed up early, when young members were forming habits and deciding whom to trust.

The challenge is no longer whether to adopt AI, but how to adopt it responsibly with the right governance, the right partners, and the right balance between technology and human oversight.

McKinsey projects trillions of dollars in growth across digital assets, with money movement emerging as one of the biggest opportunities.

The Indiana cooperative blends internal development with selective partnerships to meet members’ needs today now while positioning for what’s next.

The San Diego cooperative leans on its CUSO and the CURQL network to make fintech investments, but member needs still guide which solutions ultimately make it into the credit union’s operations.

Hands-on work with artificial intelligence tools is future-proofing staff members, giving them the confidence to adopt new technology and embrace efficiencies.