3 Ways Falling Rates Are Poised To Impact Credit Union Balance Sheets
Falling interest rates are changing the game for credit unions. Explore how potential shifts in lending, savings, and margins are set to affect the bottom line.
Falling interest rates are changing the game for credit unions. Explore how potential shifts in lending, savings, and margins are set to affect the bottom line.
The next evolution in consumer payments — and credit unions that wait risk falling behind.
Those born before 1980 use digital wallets at a lower rate than younger consumers, but adoption levels are nearly equal across income levels.
Half of Americans are not ready for retirement, and with an uncertain economic environment, aging credit union members need their financial institutions more than ever.
This year’s finalists focus on deepening relationships to drive top-of-wallet status and keep credit unions top of mind.
A mix of account features, parental involvement, and financial education are all helping the Kentucky cooperative narrow its generation gap.
Credit unions can make themselves top of wallet by meeting member demand for convenience and speed.
Checking and certificate accounts raise cash for lending and support liquidity needs at Credit Union West and Texas Trust.
Credit union members are more willing to pull out their plastic post-pandemic, but the industry can still gain ground with wallet share.
How can credit unions protect the planet and encourage members to do the same?

Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.

RKL offers insight, expertise, and experience to help fight off growing threats.

Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.

Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.

Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.

Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?

Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

Today’s job market is shaped by skills based expectations, with employers slowing entry level hiring and placing greater emphasis on applied experience.

St. Cloud Financial is betting on digital assets to protect member relationships and future relevance. It’s picked up lessons for other leaders along the way.