GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
The Benefits Of Advisory Boards Go Beyond Accountability
December 9, 2024
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From focus groups to influencer marketing, two credit unions share why advisory boards are a valuable tool for any credit union.
The Unofficial Credit Union Anthem
December 9, 2024
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Credit unions have the power to change lives — and they shouldn’t be afraid to use it.
4 Takeaways From Day 2 Of Future Branches 2024
December 6, 2024
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Recruitment and retention, emotional loyalty, and more were key topics during the second day of the Austin event.
Holistic Wellness Finds A Home In Credit Unions
November 18, 2024
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From yoga to YouTube, three credit unions share insight on what’s working, or not, in their shops.
Building Bonds And Brand By Way Of Culture Kits
November 18, 2024
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Credit Union 1 is cultivating a people-first approach through a quarterly program that highlights different strategic goals and ties employee behavior to organization success.
Evolving HR Roles For An Evolving Workforce
November 18, 2024
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HR leaders offer insights into their job titles, the impact they have on their credit unions, and how their roles have evolved as employee needs evolve.
Anthony Hernandez On Leadership
November 11, 2024
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The president and CEO of the Defense Credit Union Council discusses similarities between the military and credit unions, the benefits of the “OODA loop,” and more.
Physical Branch, Digital Service
November 3, 2024
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Affinity Plus builds member engagement by focusing equally on a modern brick-and-mortar network plus the latest technologies for members and staff alike.
Empathy Is A Credit Union’s Secret Weapon
October 27, 2024
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A mix of quality people and customizable services help members through economic uncertainty.
7 Ways To Gain A Wider Reach With A Narrow Field Of Membership
October 14, 2024
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Niche credit unions don’t let eligibility requirements hinder innovation or growth.
The Benefits Of Advisory Boards Go Beyond Accountability
From focus groups to influencer marketing, two credit unions share why advisory boards are a valuable tool for any credit union.
4 Takeaways From Day 2 Of Future Branches 2024
Recruitment and retention, emotional loyalty, and more were key topics during the second day of the Austin event.
Holistic Wellness Finds A Home In Credit Unions
From yoga to YouTube, three credit unions share insight on what’s working, or not, in their shops.
Building Bonds And Brand By Way Of Culture Kits
Credit Union 1 is cultivating a people-first approach through a quarterly program that highlights different strategic goals and ties employee behavior to organization success.
Evolving HR Roles For An Evolving Workforce
HR leaders offer insights into their job titles, the impact they have on their credit unions, and how their roles have evolved as employee needs ...
Anthony Hernandez On Leadership
The president and CEO of the Defense Credit Union Council discusses similarities between the military and credit unions, the benefits of the “OODA loop,” and ...
Physical Branch, Digital Service
Affinity Plus builds member engagement by focusing equally on a modern brick-and-mortar network plus the latest technologies for members and staff alike.
Empathy Is A Credit Union’s Secret Weapon
A mix of quality people and customizable services help members through economic uncertainty.
7 Ways To Gain A Wider Reach With A Narrow Field Of Membership
Niche credit unions don’t let eligibility requirements hinder innovation or growth.
Browse Topics
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
How AI Is Shaping HR For The Next Era
Marc Rapport
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
Now’s The Time For Credit Union Succession Planning
Aaron Passman
The future of leadership starts now. This week, CreditUnions.com is diving into the strategies shaping tomorrow’s talent: from a bold overhaul of succession planning to how credit unions are tackling the AI skills gap.
Is Your Credit Union Making Time For Leadership Development?
Andrew Lepczyk
Assessing skills gaps among leaders and providing time to complete training are major hurdles today, but strong leadership development strategies are essential in building a future-ready credit union.
Aligning Recruitment Efforts With Boardroom Value
Jennie Boden
A report from Quantum Governance reveals a gap between board recruitment priorities and the most valuable skills in governance.
Preparing For 2026: Why The NCUA’s New Succession Planning Rule Elevates The Strategic Role Of Credit Union Boards
Jennie Boden
Fair, transparent succession helps credit unions strengthen board effectiveness, align leadership with strategy, and safeguard member value.
How Patelco Credit Union Simplified Succession Planning
Aaron Passman
The California cooperative moves beyond the 9-box to identify skills, gaps, and opportunities to prepare leaders for what’s next.
Planning For The Future: Ensuring Strong Boards And Leaders Through Succession Planning
Callahan & Associates
The right tools and consistent approach make succession planning simpler for credit union leaders and board members.
3 Popular Case Studies From 2024: Where Are They Now?
Savana Morie
CreditUnions.com revisits three credit unions to learn how their strategies have evolved since their original spotlight and see what’s in store for the future.
5 Lessons About Ground-Level Intelligence From A Rooftop Farm
Alix Patterson
A national leader in urban agriculture shows how front-line insights drive real local impact — and why credit union branches are perfectly positioned to do the same.
The Unofficial Credit Union Anthem