JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Speak Up Either Way On RBC
March 27, 2015
No Comments
Yay or nay, the cooperative system needs your participation on matters of such consequence.
RBC Coverage: Pros, Cons Collide
March 26, 2015
No Comments
Call for comment gains urgency as April 27 deadline approaches.
“Vote” On RBC By Commenting Now
March 26, 2015
No Comments
Exercise your right and do the right thing for your members by commenting on the risk-based capital rule. It’s your “vote.” Make it count.
Anatomy Of A Loan
March 25, 2015
No Comments
State Employees Credit Union of North Carolina throws open its doors for an in-depth examination of how it takes Southern sensibility to a whole new level.
The Value In The Slow, The Small, And The Local
March 23, 2015
No Comments
The community-conscious investment book Slow Money represents the local, holistic approach to finance that credit unions have lived since the birth of the modern credit union in 1852.
Executive Life Balance
March 18, 2015
No Comments
Members depend on GUASFCU’s executives, who are also full-time students, to deliver outstanding service.
Planting Seeds Of Savings
March 18, 2015
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Laura Mugge of Electro Savings Federal Credit Union explains her credit union’s evergreen tree seedling program to promote youth saving.
The Legacy Of Ed Callahan, 6 Years Later
March 18, 2015
No Comments
Ed Callahan passed away six years ago, yet his impact on the industry still resonates today.
How Rogue Credit Union Posted 12.6% Growth In Its Credit Card Portfolio
March 4, 2015
No Comments
Merchant discounts helped this Oregon credit union turn its cards into a must-have shopping accessory for state consumers.
NCUA: Here’s What The FDIC Really Said
March 4, 2015
No Comments
When will the NCUA pay attention to how the FDIC views risk-based capital?
RBC Coverage: Pros, Cons Collide
Call for comment gains urgency as April 27 deadline approaches.
“Vote” On RBC By Commenting Now
Exercise your right and do the right thing for your members by commenting on the risk-based capital rule. It's your "vote." Make it count.
Anatomy Of A Loan
State Employees Credit Union of North Carolina throws open its doors for an in-depth examination of how it takes Southern sensibility to a whole new ...
The Value In The Slow, The Small, And The Local
The community-conscious investment book Slow Money represents the local, holistic approach to finance that credit unions have lived since the birth of the modern credit ...
Executive Life Balance
Members depend on GUASFCU’s executives, who are also full-time students, to deliver outstanding service.
Planting Seeds Of Savings
Laura Mugge of Electro Savings Federal Credit Union explains her credit union's evergreen tree seedling program to promote youth saving.
The Legacy Of Ed Callahan, 6 Years Later
Ed Callahan passed away six years ago, yet his impact on the industry still resonates today.
How Rogue Credit Union Posted 12.6% Growth In Its Credit Card Portfolio
Merchant discounts helped this Oregon credit union turn its cards into a must-have shopping accessory for state consumers.
NCUA: Here’s What The FDIC Really Said
When will the NCUA pay attention to how the FDIC views risk-based capital?
Browse Topics
The Numbers That Matter Most To Credit Unions
Aaron Passman
A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.
The Affordability Crisis Is Reshaping Credit Union Balance Sheets
Sherry Virden
Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan portfolio.
Meet The Finalists For The 2026 Innovation Series: Employee Enablement
Callahan & Associates
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage to share ideas, demonstrate solutions, and spark meaningful change.
Asset Quality Takes An Uncomfortable Turn In 2025
Andrew Lepczyk
Credit union asset quality didn’t collapse in 2025 — but it didn’t cooperate, either. What’s going on, and are credit unions prepared to respond in 2026?
Meet The Finalists For The 2026 Innovation Series: Fraud Prevention And Resolution
Callahan & Associates
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage to share ideas, demonstrate solutions, and spark meaningful change.
Meet The Finalists For The 2026 Innovation Series: Digital Member Engagement
Callahan & Associates
This year’s Innovation Series returns with bigger impact and broader horizons. Since 2018, this annual showcase has spotlighted forward-thinking solutions by giving innovators a stage to share ideas, demonstrate solutions, and spark meaningful change.
The American Budget Squeeze
Tony Waltrich
The affordability crisis extends far beyond big-ticket expenses. As the rising cost of basic necessities outpaces income growth, household budgets are under strain and long-term financial stability is increasingly at risk.
Flexibility In The Earnings Model Matters More As Rates Turn
Omar Shalabi
As credit unions move deeper into 2026, the earnings conversation is shifting. Elevated interest rates have boosted margins and strengthened earnings flexibility, but that advantage won’t persist indefinitely.
Credit Unions At A Crossroads: Shifts, Risks, And Opportunities
Callahan & Associates
A radical shift is taking place in the way consumers move money and engage with their financial institution.
Building A ‘Culture’ Of Confidence At MSUFCU
Aaron Passman
How the Michigan-based cooperative’s “Culture of Finance” curriculum is reframing financial education.
Speak Up Either Way On RBC