JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
A Fresh Start In Florida
April 1, 2015
No Comments
Manatee Community uses a stair-step loan strategy to help members establish a relationship with a financial institution, build savings, build credit, and apply for unsecured funds.
Raksha Shirali On Leadership
April 1, 2015
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The vice president of human resources at USAlliance Federal Credit Union talks career paths, talent identification, and management philosophy.
RBC2: It Ain’t Over Yet
March 31, 2015
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NCUA will assume it’s all peachy-keen unless the agency hears from credit unions.
NCUSIF 2014 Audit Documents Significant Management Gaps
March 30, 2015
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The annual performance of the share insurance fund is a real-world test of NCUA’s ability to identify future risk, document potential shortfalls, and accurately manage uncertainties.
RBC2: Once More, With Feeling
March 30, 2015
No Comments
Already commented once? Do it again. Haven’t yet? Now’s the time.
RBC And Some Inconvenient Truths
March 27, 2015
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Current comment period should be just the beginning of constant contact with those who rule our world.
Speak Up Either Way On RBC
March 27, 2015
No Comments
Yay or nay, the cooperative system needs your participation on matters of such consequence.
RBC Coverage: Pros, Cons Collide
March 26, 2015
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Call for comment gains urgency as April 27 deadline approaches.
“Vote” On RBC By Commenting Now
March 26, 2015
No Comments
Exercise your right and do the right thing for your members by commenting on the risk-based capital rule. It’s your “vote.” Make it count.
Anatomy Of A Loan
March 25, 2015
No Comments
State Employees Credit Union of North Carolina throws open its doors for an in-depth examination of how it takes Southern sensibility to a whole new level.
A Fresh Start In Florida
Manatee Community uses a stair-step loan strategy to help members establish a relationship with a financial institution, build savings, build credit, and apply for unsecured ...
Raksha Shirali On Leadership
The vice president of human resources at USAlliance Federal Credit Union talks career paths, talent identification, and management philosophy.
NCUSIF 2014 Audit Documents Significant Management Gaps
The annual performance of the share insurance fund is a real-world test of NCUA’s ability to identify future risk, document potential shortfalls, and accurately manage ...
RBC2: Once More, With Feeling
Already commented once? Do it again. Haven't yet? Now's the time.
RBC And Some Inconvenient Truths
Current comment period should be just the beginning of constant contact with those who rule our world.
Speak Up Either Way On RBC
Yay or nay, the cooperative system needs your participation on matters of such consequence.
RBC Coverage: Pros, Cons Collide
Call for comment gains urgency as April 27 deadline approaches.
“Vote” On RBC By Commenting Now
Exercise your right and do the right thing for your members by commenting on the risk-based capital rule. It's your "vote." Make it count.
Anatomy Of A Loan
State Employees Credit Union of North Carolina throws open its doors for an in-depth examination of how it takes Southern sensibility to a whole new ...
Browse Topics
The Merchant Services Advantage For Credit Unions
Callahan & Associates
Payment capabilities increasingly shape how business owners evaluate their primary financial institution
Coffee And A Smile? Not Good Enough.
Aaron Passman
Coffee and a smile still matter — they’re just not enough. That’s why credit unions are redefining member experience across digital, data, and the entire organization.
6 Takes On Today’s Member Experience: Andre Vygnansk
Marc Rapport
The CXO of OUR Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Don’t Wait For Data. FirstLook Analysis Is Available Today.
Callahan & Associates
Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
6 Takes On Today’s Member Experience: Stacy Armijo
Marc Rapport
The CXO of Amplify Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
6 Takes On Today’s Member Experience: Inna Sprague
Marc Rapport
The CXO of Teachers FCU talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Closing The “Confidence Gap:” Using Segmentation To Deepen Member Loyalty
Callahan & Associates
Credit unions can’t deepen loyalty with a one-size-fits-all experience. Life-stage segmentation helps institutions build relevance, confidence, and trust.
6 Takes On Today’s Member Experience: Kim Riley
Marc Rapport
The CXO of Wright-Patt Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
When Everyone Owns The Member Experience, No One Does
Marc Rapport
Shared ownership can quietly fracture a member journey. FORUM Credit Union leans on clear accountability to keep channels aligned.
6 Takes On Today’s Member Experience
Marc Rapport
Member experience leaders talk about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
RBC2: It Ain’t Over Yet