GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
A Fund To Fight The Flames
September 20, 2021
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In response to fires in the fall of 2020, Oregon Community Credit Union’s Foundation created a relief fund focused on mid-term recovery needs.
How Listerhill’s Digital Team Keeps Its Eyes On The Process
September 20, 2021
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A four-pillar approach to digital services at the Alabama cooperative blends technology, member experience, and process management.
Alabama Credit Union Scores With ‘My Credit Score’
September 13, 2021
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The cooperative has integrated credit score reporting and improvement tips into its mobile and online banking. So far, uptake has been strong.
Help Members Reskill To Pay The Bills
September 6, 2021
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A scholarship program in North Carolina provides more than $1 million annually to statewide community colleges for continuing education and career planning.
Insider Tips For Effective Employee Resource Groups
August 30, 2021
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Leaders from three credit unions share insights gleaned from launching and supporting employee resource groups.
How BECU Supports Black Communities In Seattle And Beyond
August 23, 2021
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Two years after launching a DEI-focused internal initiative, the Washington state cooperative created a fund to donate $5 million over five years to Black-led nonprofits.
What’s In A Name: COVID Recovery Program Manager
August 23, 2021
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As a business owner herself, Ivory Lloyd knows how important it is to connect local businesspeople with resources to weather this storm or create new streams of income.
Exit Interview: Mike Lord, State Employees’ Credit Union
August 9, 2021
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“A positive difference” at the end of the day and a career of 46 years.
A 3-Pronged Approach Provides High-Impact Lending
August 2, 2021
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Community development loan officers at Wright-Patt build on the cooperative’s position as Dayton’s leading mortgage lender.
Where Do PPP Loans Fit In The Credit Union Balance Sheet?
August 2, 2021
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The SBA’s Paycheck Protection Program has helped businesses operate during COVID-19. But where do these loans live on the balance sheet? And what will forgiveness look like?
A Fund To Fight The Flames
In response to fires in the fall of 2020, Oregon Community Credit Union’s Foundation created a relief fund focused on mid-term recovery needs.
How Listerhill’s Digital Team Keeps Its Eyes On The Process
A four-pillar approach to digital services at the Alabama cooperative blends technology, member experience, and process management.
Alabama Credit Union Scores With ‘My Credit Score’
The cooperative has integrated credit score reporting and improvement tips into its mobile and online banking. So far, uptake has been strong.
Help Members Reskill To Pay The Bills
A scholarship program in North Carolina provides more than $1 million annually to statewide community colleges for continuing education and career planning.
Insider Tips For Effective Employee Resource Groups
Leaders from three credit unions share insights gleaned from launching and supporting employee resource groups.
How BECU Supports Black Communities In Seattle And Beyond
Two years after launching a DEI-focused internal initiative, the Washington state cooperative created a fund to donate $5 million over five years to Black-led nonprofits.
What’s In A Name: COVID Recovery Program Manager
As a business owner herself, Ivory Lloyd knows how important it is to connect local businesspeople with resources to weather this storm or create new ...
Exit Interview: Mike Lord, State Employees’ Credit Union
“A positive difference” at the end of the day and a career of 46 years.
A 3-Pronged Approach Provides High-Impact Lending
Community development loan officers at Wright-Patt build on the cooperative’s position as Dayton’s leading mortgage lender.
Where Do PPP Loans Fit In The Credit Union Balance Sheet?
The SBA’s Paycheck Protection Program has helped businesses operate during COVID-19. But where do these loans live on the balance sheet? And what will forgiveness ...
Browse Topics
Brent Rempe On Leadership
Aaron Passman
From classrooms to credit unions, Brent Rempe’s approach as CEO at First Alliance Credit Union blends education, service, and purpose-driven leadership.
Is Your Credit Union Resilient Enough For 2026 And Beyond?
Rebecca Wessler
Resilient credit unions don’t just make plans — they build the muscle to bend, bounce back, and boldly adapt.
Credit Unions Bring Main Street Voices To Fed Advisory Councils
Savana Morie
Credit union leaders bring Main Street realities to the Fed, proving that from housing to tariffs, advocacy starts with mission-driven voices at the table.
What Is The Personal Savings Rate? And Why Should Credit Unions Care?
Andrew Lepczyk
Americans are saving a historically low amount of money. Armed with that insight, credit unions can strengthen savings habits.
AI Skills, CEO Evaluation, And More Strategic Opportunities For Boards
Callahan & Associates
Strategic succession, board development, and CEO accountability are evolving. Learn how board governance can unlock competitive advantages in today’s shifting landscape.
Quarterly Market Snapshot And Two-Year Financial Statement
Callahan & Associates
Quarterly performance reports from Callahan & Associates highlight important metrics from across the credit union industry. Comparing top-level performance and digging into the financial statement has never been easier.
Calling All CFOs
Andrew Lepczyk
Unlock insights during Financial Performance Week on CreditUnions.com — data, analysis, and strategies to help credit union leaders interpret trends, manage balance sheets, and drive smarter growth.
Unpacking The Surge In Credit Union Operating Expenses
Tony Waltrich
Credit unions face rising costs from compensation and services — can they balance investment with efficiency to sustain member value?
Credit Unions Are Seizing Opportunities In Commercial Real Estate
Callahan & Associates
As commercial real estate rebounds, credit unions face a choice: let operational bottlenecks slow deals, or leverage efficiency tools to capture market opportunities faster.
Member Momentum Is At A Crossroads
Sherry Virden
Member growth at U.S. credit unions is slowing, and credit unions are working to reignite growth, deepen engagement, and increase competitiveness amid shifting preferences and economic headwinds.