JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
A High-Tech Branch For High Tech Students
October 20, 2025
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A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
Every Credit Union Has A Member Story To Tell
October 15, 2025
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The Member Story Project from Callahan & Associates invites credit unions to share their stories of member impact and celebrate how they change lives every day.
5 Essential Insights To Improve Member Financial Wellbeing And Support Credit Union Growth
October 13, 2025
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Are members thriving, struggling, or suffering? Just a few simple strategies can foster member financial wellbeing and boost the bottom line.
There’s Nothing Random About These Acts Of Kindness
October 13, 2025
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A one-day event to give back has transformed into an initiative that spans several states and generates hundreds of thousands of dollars in community impact.
Credit Union Impact By The Numbers
October 13, 2025
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Lending, savings, community support, and more. Cooperatives unite to create lasting prosperity.
A Roadmap To Credit Union Growth
October 1, 2025
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Join Callahan and Gallup as we share exclusive research and insights on how emotional engagement and the perception of care drive member loyalty and participation.
Government Shutdown? Credit Unions Know The Drill.
October 1, 2025
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With three full government shutdowns and repeated trips to the precipice in the past 25 years, credit unions have had plenty of opportunity to refine how they approach helping members during work stoppages.
Lake Trust Builds Small Business Bench Strength In Michigan
September 29, 2025
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With nearly all Michigan businesses classified as small, Lake Trust’s Entrepreneurial Institute, launched in partnership with Cleary University, helps owners sharpen skills, access resources, and reinforce local economic resilience.
From Foster Care To Financial Wellness
September 29, 2025
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From transitional housing in Utah to custom bank accounts in Texas, two CEOs share how their credit unions are supporting young adults aging out of foster care.
Brent Rempe On Leadership
September 22, 2025
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From classrooms to credit unions, Brent Rempe’s approach as CEO at First Alliance Credit Union blends education, service, and purpose-driven leadership.
A High-Tech Branch For High Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
5 Essential Insights To Improve Member Financial Wellbeing And Support Credit Union Growth
Are members thriving, struggling, or suffering? Just a few simple strategies can foster member financial wellbeing and boost the bottom line.
There’s Nothing Random About These Acts Of Kindness
A one-day event to give back has transformed into an initiative that spans several states and generates hundreds of thousands of dollars in community impact.
Credit Union Impact By The Numbers
Lending, savings, community support, and more. Cooperatives unite to create lasting prosperity.
A Roadmap To Credit Union Growth
Join Callahan and Gallup as we share exclusive research and insights on how emotional engagement and the perception of care drive member loyalty and participation.
Government Shutdown? Credit Unions Know The Drill.
With three full government shutdowns and repeated trips to the precipice in the past 25 years, credit unions have had plenty of opportunity to refine ...
Lake Trust Builds Small Business Bench Strength In Michigan
With nearly all Michigan businesses classified as small, Lake Trust’s Entrepreneurial Institute, launched in partnership with Cleary University, helps owners sharpen skills, access resources, and ...
From Foster Care To Financial Wellness
From transitional housing in Utah to custom bank accounts in Texas, two CEOs share how their credit unions are supporting young adults aging out of ...
Brent Rempe On Leadership
From classrooms to credit unions, Brent Rempe’s approach as CEO at First Alliance Credit Union blends education, service, and purpose-driven leadership.
Browse Topics
6 Credit Union Executive Priorities For 2026
Jay Johnson
Credit union leaders want to know where peers are placing their focus. These six priorities reflect how leadership teams are responding to change with intention and clarity.
What’s Next For Credit Union Earnings?
Omar Shalabi
As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.
The Great Wealth Transfer Is Also A Relationship Transfer
Savana Morie
Harvard FCU combines digital estate planning with human financial guidance to support positive, proactive wealth transfer across generations.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Callahan & Associates
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Fresh Risks For Financial Markets
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
What’s In A Name: AVP Of Member Insights
Aaron Passman
At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
At Cardinal Credit Union, Small Investments Offer Big Financial Lessons
Aaron Passman
The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
How Compensation Blind Spots Impact CEO Retention And Succession
Callahan & Associates
Seven questions credit union board members should ask to ensure alignment on executive benefit plan goals.
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
Every Credit Union Has A Member Story To Tell