JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Collaboration And Credit Union Survival
June 27, 2016
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Small credit union roundtable kicks off ACUC with discussion on business and thought collaboration, and on the loss of intellectual capital.
Elections, Awareness, And Innovation
June 27, 2016
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Day two at ACUC sees focus on polling, projects, the regulatory burden, and how to compete.
A Strategy To Build Financial Wellness And The Bottom Line
June 27, 2016
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Chicago-area KCT Credit Union deepens relationships and cross-sells member-friendly products and services via regular debt checkups.
CFPB Payday Lending Rule Requires Speaking Up
June 23, 2016
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New regs would provide a safe harbor under NCUA rule, but some say the effects could re-define small-dollar lending and sharply reduce availability.
What Does Business Intelligence Mean For Credit Unions?
June 20, 2016
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Credit unions are embracing business intelligence, but their approaches to data and analytics vary as they leverage technology to deliver increased member value.
Who Owns Business Analytics?
June 20, 2016
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Analyzing various data sets can unlock valuable insights to the wants, needs, and expectations of an institution’s membership. But who owns business analytics at credit unions across the nation?
Community Involvement, CECL, Succession At NAFCU Confab
June 15, 2016
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Credit unions correlate giving back and growing loans, while accounting standards and succession planning spur table talk.
Democrat Or Republican, You Have To Love This Year’s Political Theater
June 2, 2016
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It’s time for a few more credit unions to inspire the same revolution for evolution.
How To Deepen A SEG Relationship
May 23, 2016
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This Minnesota credit union mixes marketing and message to revive relationships.
Now Is The Time To End The NCUA’s Secrecy Over The Corporate Bailout
May 19, 2016
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While credit unions await payback, a look at the agency’s audit numbers for the past six years show its secretive rescue plan might have cost more than it saved.
Collaboration And Credit Union Survival
Small credit union roundtable kicks off ACUC with discussion on business and thought collaboration, and on the loss of intellectual capital.
Elections, Awareness, And Innovation
Day two at ACUC sees focus on polling, projects, the regulatory burden, and how to compete.
A Strategy To Build Financial Wellness And The Bottom Line
Chicago-area KCT Credit Union deepens relationships and cross-sells member-friendly products and services via regular debt checkups.
CFPB Payday Lending Rule Requires Speaking Up
New regs would provide a safe harbor under NCUA rule, but some say the effects could re-define small-dollar lending and sharply reduce availability.
Who Owns Business Analytics?
Analyzing various data sets can unlock valuable insights to the wants, needs, and expectations of an institution's membership. But who owns business analytics at credit ...
Community Involvement, CECL, Succession At NAFCU Confab
Credit unions correlate giving back and growing loans, while accounting standards and succession planning spur table talk.
Democrat Or Republican, You Have To Love This Year’s Political Theater
It's time for a few more credit unions to inspire the same revolution for evolution.
How To Deepen A SEG Relationship
This Minnesota credit union mixes marketing and message to revive relationships.
Now Is The Time To End The NCUA’s Secrecy Over The Corporate Bailout
While credit unions await payback, a look at the agency’s audit numbers for the past six years show its secretive rescue plan might have cost ...
Browse Topics
What’s Next For Credit Union Earnings?
Omar Shalabi
As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Callahan & Associates
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Fresh Risks For Financial Markets
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
What’s In A Name: AVP Of Member Insights
Aaron Passman
At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
At Cardinal Credit Union, Small Investments Offer Big Financial Lessons
Aaron Passman
The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
How Compensation Blind Spots Impact CEO Retention And Succession
Callahan & Associates
Seven questions credit union board members should ask to ensure alignment on executive benefit plan goals.
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
What’s In A Name: Chief AI Officer
Aaron Passman
As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.
All Eyes On AI
Aaron Passman
Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.
What Does Business Intelligence Mean For Credit Unions?