Impact

Strategy During A Crisis

Focusing on products and service won’t build lasting, sustainable success; mission-based strategy helps separate real opportunity from feel-good initiatives.

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Best Of April 2020

Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.

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Industry Insights

3 Member Myths Credit Union Leaders Believe

Trends analysis from Gallup reveals surprising truths about the member experience, especially during the coronavirus pandemic.
Industry Insights

Leaders In PPP Loans As A Percent Of Total Assets

Which credit unions lent the highest percentage of their total assets through the Paycheck Protection Program?
Credit Union Industry Commentary

A Year Of Incredible Challenge. A Year Of Extraordinary Change.

The credit union industry remains focused on keeping employees and members safe while acting as financial first responders for their members and communities.
Industry Insights

CommunityAmerica Refines Building Member Engagement

The Kansas City credit union uses insights from feedback to refine responses and shine during the pandemic.
Features

How To Recruit The Next Generation Of Credit Union Leaders

Young employees making their mark on their organizations talk about how they started their credit union careers and ponder how the industry can attract up-and-coming ...
Features

Rebuild, Repair, Recover: Affinity Plus Helps The Twin Cities Heal

Listening, then acting, has helped the big Minnesota credit union respond to the protests in its hometown.
Features

A Credit Union Career Isn’t For Me. Change My Mind. (Part 4)

Industry leaders talk about how they cultivated a career in credit unions and how credit unions across the United States can recruit enthusiastic employees to ...
Industry Insights

Strategy During A Crisis

Focusing on products and service won’t build lasting, sustainable success; mission-based strategy helps separate real opportunity from feel-good initiatives.
Industry Insights

Best Of April 2020

Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Industry Insights

Suffering Members Need More Than Help. They Need To Know You Care.

Emotion, not rational assessment, drives decision-making, and members who report their credit union cares about their financial wellbeing put greater trust in the value of ...
Jim Morrell, Peninsula Community FCU

Jim Morrell On Leadership

The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.

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