Impact

Partner Perspectives

Virtual Cards: More Than Just A Trend

The next evolution in consumer payments — and credit unions that wait risk falling behind.
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Best Of 2025 (So Far): Building Vibrant Communities

A midyear look back at how credit unions are lifting up their communities in ways that go beyond just banking.
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Best Of 2025 (So Far): Supporting Member Financial Wellbeing

From access to education and beyond, credit unions are putting members first in a way that’s not just about banking – it’s about financial empowerment. ...
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Tracy Verner Is Breaking Barriers In St. Louis Finance

The community development manager at Alltru FCU turned in her barbells for bank accounts and is building access one account at a time.
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90 Years + 1,000 Volunteer Hours In 90 Days

Education Credit Union launched “90 Days, 900 Ways to Serve” in honor of its 90th anniversary. The institution surpassed that goal thanks to widespread employee ...
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Interns Inspire Innovation At California Credit Union

The West Coast cooperative supports local education through a summer internship program, and alumni have left their mark on the credit union’s operations.
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Purpose, Priorities, And The Power Of Letting Go

How exiting non-core business lines has helped UFCU sharpen its edge in consumer banking and build a future-ready organization.
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Aggieland Credit Union Helps Student Entrepreneurs Learn, Earn, And Return

The Texas cooperative takes fun and philanthropy to the next level with a real-world business challenge that raised more than $57,000 for charity in one ...
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Great Strategy Requires Trade-Offs

A notable shift is occurring in the industry as credit unions make a choice to refocus on areas in which they can make the greatest ...
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How Mission And Momentum Have Revolutionized Great Lakes Credit Union

Putting people first has transformed the Illinois-based cooperative into a local powerhouse that stands apart from the competition — and this is only the beginning.
From left: Dave Valentine, chief lending and strategy officer at Illinois-based Consumers Credit Union, and his dad, Mike Valentine, CEO of BCU.

A Credit Union Bond Beyond Bloodlines

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

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Colorful digital promo for Baton Rouge Telco Federal Credit Union's Era's Tour-inspired HELOC campaign. It features bold “zero out-of-pocket costs” messaging and a call-to-action button.

Home Is Where The Heart (And More) Is

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

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