Strategies To Enhance Mortgage Efficiency Without Cutting Jobs
Credit unions are shuffling staff and reimagining operations to make up for a slowdown in home lending.
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
The Art Of Selling On Social Media
Credit unions are navigating regulatory compliance and setting guidelines to help mortgage, investment, and deposit teams gain more traction on social.
2024 Lending Outlook: Hopes, Fears, And Serving Members In The Year Ahead
Forget the Beige Book — these credit union executives offer insights on what it will take to see green.
Tales Of A Credit Union With 27% Mortgage Market Share
April 10, 2015
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Greylock Federal Credit Union says service is most important in achieving and sustaining superior market share.
Gaining Influence In A Metropolitan Area
April 10, 2015
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University Federal Credit Union is a mover and shaker in Central Texas.
A Mortgage Strategy With A 61% Growth Rate
April 8, 2015
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Investments in products, technology, and personnel contribute to tremendous mortgage loan performance at Ventura County Credit Union.
Single Sponsor Credit Unions Can Benefit From Indirect Lending
April 8, 2015
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Ideas on how your indirect lending program can reach its full potential.
Service CU Tuning in all Channels to Bring in New Members
April 8, 2015
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This New Hampshire credit union looked to extend their reach to members through every possible channel. Their initial focus was on indirect auto lending and enhancing their efforts through online seminars and innovative dealer promotions.
Why The Community Reinvestment Act Matters To Credit Unions
April 7, 2015
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Credit unions might not be subject to CRA guidelines, but they still need to be aware of the value of CRA-eligible loans.
How Quotas Contribute To Revenue And Leadership Growth
April 6, 2015
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New responsibilities and performance accountability develops management skills and underpins revenue generation at UNCLE Credit Union.
TILA/RESPA Preparation Check-In
April 6, 2015
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Now is the time to get ready for mortgage disclosure changes coming Aug. 1.
Use Data To Maximize Limited Window Of Opportunity
April 6, 2015
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Credit unions can use number crunching to identify mortgage and HELOC candidates.
Using Fannie Mae’s Collateral Underwriter Helps Manage Risk
April 6, 2015
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Appraisal risk application supports proactive management of appraisal quality and improves customer relationship tools.
Tales Of A Credit Union With 27% Mortgage Market Share
Greylock Federal Credit Union says service is most important in achieving and sustaining superior market share.
Gaining Influence In A Metropolitan Area
University Federal Credit Union is a mover and shaker in Central Texas.
A Mortgage Strategy With A 61% Growth Rate
Investments in products, technology, and personnel contribute to tremendous mortgage loan performance at Ventura County Credit Union.
Single Sponsor Credit Unions Can Benefit From Indirect Lending
Ideas on how your indirect lending program can reach its full potential.
Service CU Tuning in all Channels to Bring in New Members
This New Hampshire credit union looked to extend their reach to members through every possible channel. Their initial focus was on indirect auto lending and ...
How Quotas Contribute To Revenue And Leadership Growth
New responsibilities and performance accountability develops management skills and underpins revenue generation at UNCLE Credit Union.
TILA/RESPA Preparation Check-In
Now is the time to get ready for mortgage disclosure changes coming Aug. 1.
Use Data To Maximize Limited Window Of Opportunity
Credit unions can use number crunching to identify mortgage and HELOC candidates.
Using Fannie Mae’s Collateral Underwriter Helps Manage Risk
Appraisal risk application supports proactive management of appraisal quality and improves customer relationship tools.
Browse Topics
How A Florida Credit Union Rebuilt Retention After The Great Resignation
Marc Rapport
Longer onboarding, focus groups, and peer leadership help Community First retain strong employees year after year.
What’s In A Name: Chief Efficiency Officer
Savana Morie
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn behind the scenes fixes into front line — and bottom-line — wins.
How SWBC’s Contact Center Solutions Help Financial Institutions Stay Connected
Callahan & Associates
Delivering human-centered service in a digital world is no longer a luxury for credit union contact centers — it’s a necessity.
Amanda Garabedian On Leadership
Savana Morie
The CEO of Adventure Credit Union shares tips to maintain credibility amid rapid executive turnover and organizational change.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket ball court shape a culture of inclusive banking that serves members and employees.
2026 Begins With Market Sentiment Similar To 2025
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Why The Community Reinvestment Act Matters To Credit Unions