Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Credit Unions Pivot In Response To Rising Rates (Part 2)
November 28, 2022
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Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial welfare.
Loan-To-Share Ratio Increases With Rate Bumps
November 21, 2022
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Increases in the federal funds rate normally have a negative effect on the loan-to-share ratio, but things were different in the third quarter.
Credit Unions Pivot In Response To Rising Rates (Part 1)
November 21, 2022
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Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial welfare.
4 Ways To Support Small Businesses Every Saturday
November 21, 2022
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No need to wait until Nov. 26, credit unions can back local businesses any day off the year.
Where Do Auto Lending And Inflation Intersect?
November 14, 2022
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Auto inflation has slowed since its second quarter peak but remains significantly higher than historical levels.
What Is The Future Of Student Lending For Credit Unions?
November 8, 2022
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In late August, the Biden-Harris administration announced their long-awaited plans for easing the financial burden of the millions of Americans who hold federal student loans. Watch this session to get answers!
Credit Card Lending Rebounds As Savings Declines
November 7, 2022
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Record inflation has contributed to a surge in credit card spending, reversing a trend noted early in the pandemic.
The Last Crisis Vs. Today: A Credit Union Perspective
November 7, 2022
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A look back at the Great Recession and subsequent industry performance offers an understanding of risks and opportunities in the current economic climate.
It’s Time To Join The Robot Revolution
October 31, 2022
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AI, chat bots, autonomous programs, and more are improving member service and back-office efficiency.
Which States Have The Highest Credit Union Real Estate Penetration?
October 24, 2022
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A map of the United States shows where credit unions dominate in different areas of the loan portfolio.
Credit Unions Pivot In Response To Rising Rates (Part 2)
Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial ...
Loan-To-Share Ratio Increases With Rate Bumps
Increases in the federal funds rate normally have a negative effect on the loan-to-share ratio, but things were different in the third quarter.
Credit Unions Pivot In Response To Rising Rates (Part 1)
Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial ...
4 Ways To Support Small Businesses Every Saturday
No need to wait until Nov. 26, credit unions can back local businesses any day off the year.
Where Do Auto Lending And Inflation Intersect?
Auto inflation has slowed since its second quarter peak but remains significantly higher than historical levels.
What Is The Future Of Student Lending For Credit Unions?
In late August, the Biden-Harris administration announced their long-awaited plans for easing the financial burden of the millions of Americans who hold federal student loans. ...
Credit Card Lending Rebounds As Savings Declines
Record inflation has contributed to a surge in credit card spending, reversing a trend noted early in the pandemic.
The Last Crisis Vs. Today: A Credit Union Perspective
A look back at the Great Recession and subsequent industry performance offers an understanding of risks and opportunities in the current economic climate.
It’s Time To Join The Robot Revolution
AI, chat bots, autonomous programs, and more are improving member service and back-office efficiency.
Which States Have The Highest Credit Union Real Estate Penetration?
A map of the United States shows where credit unions dominate in different areas of the loan portfolio.
Browse Topics
Financial Market Jitters Escalate
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.