Offering Mulitple Mobile Options for Different Member Segments
Proponent FCU’s mobile strategy includes different text options to meet the needs of two important segments — Gen Y and Internet banking users interested in receiving mobile alerts.
Proponent FCU’s mobile strategy includes different text options to meet the needs of two important segments — Gen Y and Internet banking users interested in receiving mobile alerts.
Electronic delivery channels have expanded credit unions’ reach, but effectively marketing through those services takes its own strategy.
Product meets marketing meets members in this small-town credit union that delivers high-tech solutions.
How two credit unions’ online, mobile, and app-based capabilities allow first contact and long-term relationship development without face-to-face interaction.
A solid indirect payment solution can lead to strong relationships with new borrowers and multiple potential income streams.
This weeks Governmental Affairs Conference once again demonstrated the movement’s ability to mix purpose with innovation, the old and the new.
This week’s Governmental Affairs Conference once again demonstrated the movement’s ability to mix purpose with innovation, the old and the new.
In today’s world of same-day service and immediate gratification, these credit unions are using new delivery channels and transaction capabilities to exceed member expectations.
According to a Fiserv study of 240,000 credit union members.
As USAlliance works to increase traffic to its remote channels, it recognizes the branch is still the No. 1 place to deepen relationships and cross-sell.

As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.

How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.

As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.

Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.

What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.

Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.

CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.

By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.

AI governance matters as much as innovation when it comes to AI. Learn how BCU built an AI practice that prioritizes data integrity, risk management, and real world decision making.