Analytics For Action
A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.
A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.
Credit unions and every other business vertical are investing in the tools and talent to slice, dice, and deliver on the potential stored in their consumer data. Call it business intelligence. Call it member analytics. There are more names, too, for the rapidly developing techniques and technology used to drive better decision-making and improve internal
Black Friday specials at Service Credit Union offer a way to show members and staff some appreciation.
An interactive graphic by Callahan & Associates highlights ROM leaders by state. Who’s tops in your state?
Top-Level Takeaways Starting with a 2014 core conversion, St. Mary’s Bank has taken a four-year journey deeper into business intelligence and analytics. Before it could leverage the full power of analytics, the nation’s oldest credit union first needed employee buy-in to try a new reporting technology and automate hundreds of manual reports. Melissa Pomeroy was
The average member relationship surpassed $18,000 for credit unions in the New England states. In what other areas do these cooperatives excel?
The NCUA wasn’t updating its questionnaires for internal compliance reviews fast enough. So the New Hampshire credit union created its own.
A surge in deposits helps prepare the books for interest rate increases.
America First Federal Credit Union added six new branches in 2007 to their existing 70.
Which states posted the highest change in loans to shares? What about in negative share growth? Find out in these Callahan leader tables.

Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.

Don’t stop reading because you think this is a love letter to Zohran Mamdani. It’s not about politics; it’s about connection and authenticity. His people-first campaign offers four lessons for credit unions on speaking with purpose and being heard.
Explore best practices to streamline service, inspire leadership engagement, and improve the member experience.

Member growth is slowing. What can credit unions do about it? Callahan experts explore how purpose and financial wellbeing might be the key to sustainable member growth.

Futureproof your credit union. Learn how ASAPP Financial Technology’s bank.io OXP | Omnichannel Experience Platform supports credit unions as they compete against direct-to-consumer fintechs.

Choosing the right credit union core technology provider helps members, employees, and the credit union thrive.

When Erling Amundson made the jump from Fortune 500s to Langley Federal Credit Union, he brought a knack for member service and systems that listen, learn, and evolve.

Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.

How changing consumer behavior is redefining branches as community spaces for advice, education, and connection.

Increases in credit limits strengthen trust and loyalty; denials risk driving cardholders away.