Penetration

Battle Of The Amazon Marketplaces

Seattle and Washington, DC, are outperforming national averages in income and housing. But how do these markets fare in credit union membership growth and engagement metrics?

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Features

12 Ratios Every Marketing Manager Should Know (Part 4)

Key metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
Features

15 Ratios Every Board Member Should Know (Part 1)

12-month loan growth, provision for loan losses, loan portfolio profile: Three metrics to evaluate your credit union and bridge the gap between macro trends and ...
Industry Insights

Credit And Debit Use Grow, But So Do Delinquencies

Member engagement is on the rise as credit unions build on post-recession membership surge.
Features

12 Ratios Every Marketing Manager Should Know

Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
Industry Insights

Member Relationships Are On The Rise

First quarter performance data points toward a rise in membership and loan and share balances.
Industry Insights

Battle Of The Amazon Marketplaces

Seattle and Washington, DC, are outperforming national averages in income and housing. But how do these markets fare in credit union membership growth and engagement ...
Features

Trends In Automated Decisioning For Consumer Lending

Callahan & Associates surveyed 333 credit unions to learn about automated decisioning practices in the consumer lending portfolio. Read about the results in this interactive ...
Industry Insights

5 Facts About Credit Union Credit Cards In Third Quarter 2017

Find out which states posted the highest credit card penetration with this interactive map.
Features

First South Financial’s Targeted Marketing Nets Big Returns

The Memphis credit union has improved retention, electronic services, and accounts per household by delivering the right messages to the right members.
Features

A Strategy To Centralize Lending And Increase Efficiency

University Credit Union in Orono, ME, creates new positions and titles to streamline its lending environment.

Is Revenge Savings A Fad? Or A Financial Shift?

After years of post-pandemic splurges for the well-to-do and inflationary pain for the less well off, more Americans are shifting to a discipline of saving. Here’s what that means for members and how credit unions can turn the trend into opportunity.

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