Q&A

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Enrichment FCU Refocuses On Retail To Enhance Members’ Lives

The Tennessee cooperative says PPP lending helped borrowers and the credit union alike — but at the cost of strategic initiatives.
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Viral Catastrophe. Digital Response.

A new normal in the age of COVID is taking shape. Now, five credit union leaders share what the pandemic has taught them and what ...
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Video Banking Comes Of Age In The Time Of COVID-19

Service options that offer a personal touch at a safe distance are gaining in popularity among members and those who serve them.
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What’s In A Name: Writer And Brand Voice Specialist

Elizabeth Marshall goes beyond copywriting to combine the written word with a tone that’s personal, professional, and SEO-friendly.
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Neighbors FCU Builds Business Relationships Through PPP Lending

The cooperative attracted new members and is now delivering competitive business services with a credit union touch.
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How To Balance Patronage Dividends And Loan Loss Reserves

Six credit unions talk about their strategies to offer members an annual payback while still ensuring adequate coverage in loan loss accounts.
Callahan Collections

How To Charter A Credit Union

After four years of dreaming, planning, and acting, Growing Oaks FCU opened its doors for business in December 2020.
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What’s In A Name: Director Of Total Rewards

A new director at United FCU brings a transparent, holistic approach to benefits and compensation to the Michigan cooperative.
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What’s In A Name: Assistant Vice President Of Market Strategy And Analytics

An English major uses business analytics to help develop strategy at CEFCU.
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SMCU Distributes Dollars And Dreams During A Destructive Year

When the pandemic hit, San Mateo Credit Union moved quickly to stand up a non-profit fund and move much-needed assistance into the communities it serves.
From left: Dave Valentine, chief lending and strategy officer at Illinois-based Consumers Credit Union, and his dad, Mike Valentine, CEO of BCU.

A Credit Union Bond Beyond Bloodlines

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

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Colorful digital promo for Baton Rouge Telco Federal Credit Union's Era's Tour-inspired HELOC campaign. It features bold “zero out-of-pocket costs” messaging and a call-to-action button.

Home Is Where The Heart (And More) Is

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

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