3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High-Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
Migrating Your Credit Union’s IBM i System To The Cloud
February 28, 2022
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A qualified, experienced cloud hosting provider makes all the difference in managing systems, ensuring efficient operations, and securing data should an intrusion or natural disaster take place.
2022 Innovation Series: Innovations In Member Experience
February 24, 2022
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Member Experience is top of mind for most credit unions right now. Are you looking for programs and initiatives to empower and better serve your members? Are you just interested in seeing what’s hot in member experience technology right now?
Meet The Member Experience Finalists For The 2022 Innovation Series
February 14, 2022
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This year’s member experience solutions provide inventive ways for credit unions to serve members.
Then And Now: The COVID Crisis For VSECU
January 10, 2022
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Inside the cooperative’s pandemic response effort and remote working strategy.
Puerto Rico’s Credit Unions Stand Together In The Wake Of Natural Disasters
January 5, 2022
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Unprecedented earthquake activity on the south coast of the Caribbean island has impacted thousands of residents. Now, credit unions are helping with the recovery.
A Small But Mighty Response To Payday Lenders And Fintech Competitors
January 5, 2022
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Credit unions are experimenting with employee-sponsored small-dollar loan programs at the urging of Filene and the FINRA Foundation.
Arlington Community Sets The PACE For Sustainability
January 5, 2022
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The Virginia cooperative leverages a government-guaranteed loans program to help local business owners make an environmental difference.
What’s In A Name: Senior Director Of Member Success And Loyalty
December 13, 2021
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Jeremy Cline helps Truliant FCU leverage data and teamwork to improve the member experience.
Build It And They Will Come — And Stay: The Do-It-Yourself Digital Storefront
December 2, 2021
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With the right technology, credit unions can quickly design and go to market with the digital presence they need to retain and add members.
Desert Financial Leads With Heart To Conquer New Markets
November 29, 2021
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The Arizona cooperative commits time and money to fundraising, grants, and activities that revolve around the idea of giving back.
Migrating Your Credit Union’s IBM i System To The Cloud
A qualified, experienced cloud hosting provider makes all the difference in managing systems, ensuring efficient operations, and securing data should an intrusion or natural disaster ...
2022 Innovation Series: Innovations In Member Experience
Member Experience is top of mind for most credit unions right now. Are you looking for programs and initiatives to empower and better serve your ...
Meet The Member Experience Finalists For The 2022 Innovation Series
This year’s member experience solutions provide inventive ways for credit unions to serve members.
Then And Now: The COVID Crisis For VSECU
Inside the cooperative's pandemic response effort and remote working strategy.
Puerto Rico’s Credit Unions Stand Together In The Wake Of Natural Disasters
Unprecedented earthquake activity on the south coast of the Caribbean island has impacted thousands of residents. Now, credit unions are helping with the recovery.
A Small But Mighty Response To Payday Lenders And Fintech Competitors
Credit unions are experimenting with employee-sponsored small-dollar loan programs at the urging of Filene and the FINRA Foundation.
Arlington Community Sets The PACE For Sustainability
The Virginia cooperative leverages a government-guaranteed loans program to help local business owners make an environmental difference.
What’s In A Name: Senior Director Of Member Success And Loyalty
Jeremy Cline helps Truliant FCU leverage data and teamwork to improve the member experience.
Build It And They Will Come — And Stay: The Do-It-Yourself Digital Storefront
With the right technology, credit unions can quickly design and go to market with the digital presence they need to retain and add members.
Desert Financial Leads With Heart To Conquer New Markets
The Arizona cooperative commits time and money to fundraising, grants, and activities that revolve around the idea of giving back.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?