3 Ways To Build A Better Member Experience
Credit unions improve the member experience through training, bilingual service, and bold branch strategies. Explore three stories that show what it takes to connect.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
A High-Tech Branch For High Tech Students
A credit union branch at Lamar Institute of Technology combines products, education, and philanthropy to support job training and technical education in Southeastern Texas.
What’s In A Name: Chief Product Officer
Bay FCU’s Brooke Morley improves communication and collaboration across departments to offer members the products they want and need.
Optimizing Member Call Center Experience In The Wake Of COVID-19
October 21, 2020
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Join Neustar and fellow industry thought leaders for a discussion on how contact centers are relying on next-generation technologies to keep member experiences top-of-mind in a challenging environment.
The 6-Week Branch Transformation
October 19, 2020
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A regional bank closed in a rural New York town. Northern Credit Union stepped in to ensure residents weren’t without financial services for long.
What’s In A Name: AVP Of Optimization
October 19, 2020
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Wes Girling adds user design expertise and project coordination to product development and process improvement at State Employees Credit Union of Maryland.
A Digital Transformation Journey: Success Is In The Details
October 19, 2020
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Unitus Community Credit Union partners with Vertifi Software to resolve mobile deposit pain points and more.
New Branch Strategies For A New 2020
October 19, 2020
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Credit unions have made deposit and market share gains during the year; now, many must re-evaluate their branch channels as they work to better align products and services with the changing needs of members.
6 Months Going On 6 Years: The New Normal At TwinStar
October 12, 2020
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The Washington cooperative is making short-term changes with an eye toward long-term consequences when it comes to remote work.
Why Credit Unions Should Lead With Purpose
October 6, 2020
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Join Callahan & Associates for an informative webinar that highlights why leading with purpose is critically important for credit unions to stay relevant in a highly competitive financial services marketplace.
Langley Offers ‘Leigh’ Way To Boost Member Service
October 5, 2020
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Easily deployed chatbot learns as it goes, saved several thousand phone calls in its first weeks.
CU Guide: Keeping Members At The Center Of Your Digital Transformation
October 5, 2020
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People-focused innovation will empower credit unions to grow virtual channel use post-pandemic.
How Digital Offerings Can Help Ease Member Stress
October 5, 2020
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Contactless and card-not-present payments soar as pandemic continues. Credit unions need to provide those options.
Optimizing Member Call Center Experience In The Wake Of COVID-19
Join Neustar and fellow industry thought leaders for a discussion on how contact centers are relying on next-generation technologies to keep member experiences top-of-mind in ...
The 6-Week Branch Transformation
A regional bank closed in a rural New York town. Northern Credit Union stepped in to ensure residents weren’t without financial services for long.
What’s In A Name: AVP Of Optimization
Wes Girling adds user design expertise and project coordination to product development and process improvement at State Employees Credit Union of Maryland.
A Digital Transformation Journey: Success Is In The Details
Unitus Community Credit Union partners with Vertifi Software to resolve mobile deposit pain points and more.
New Branch Strategies For A New 2020
Credit unions have made deposit and market share gains during the year; now, many must re-evaluate their branch channels as they work to better align ...
6 Months Going On 6 Years: The New Normal At TwinStar
The Washington cooperative is making short-term changes with an eye toward long-term consequences when it comes to remote work.
Why Credit Unions Should Lead With Purpose
Join Callahan & Associates for an informative webinar that highlights why leading with purpose is critically important for credit unions to stay relevant in a ...
Langley Offers ‘Leigh’ Way To Boost Member Service
Easily deployed chatbot learns as it goes, saved several thousand phone calls in its first weeks.
CU Guide: Keeping Members At The Center Of Your Digital Transformation
People-focused innovation will empower credit unions to grow virtual channel use post-pandemic.
How Digital Offerings Can Help Ease Member Stress
Contactless and card-not-present payments soar as pandemic continues. Credit unions need to provide those options.
Browse Topics
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
What’s In A Name: Chief AI Officer
Aaron Passman
As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.
All Eyes On AI
Aaron Passman
Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.
The Callahan Guide To The 2026 Final Four
Tony Waltrich
What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
How Does BCU Put AI Policy Into Practice?
Marc Rapport
AI governance matters as much as innovation when it comes to AI. Learn how BCU built an AI practice that prioritizes data integrity, risk management, and real world decision making.