Every Member Has A Story. Here’s How To Use Them.
Lessons from five credit unions on using member impact stories to inspire staff and boards, educate members, and add some pizzazz to social media accounts.
Retail & Member Experience
Our Retail & Member Experience page is the place to find credit union insights on branching, contact centers, teller technology, websites, and more.
Top Retail & Member Experience Articles
PSECU Moves MX Up The Org Chart
With all external-facing roles reporting to a central officer, teams are focusing less on function and more on members.
A Different Kind Of ‘Mobile’ Banking
Peoples Advantage’s branch on wheels brings financial services to members who live in regions too rural to sustain a full-service branch.
Trigger Words And Complaint Resolution At A Florida Credit Union
July 26, 2019
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In the age of chatbots and virtual assistants, frustrated members respond to a human touch — and ear.
A Matrix To Temper Risk And Break The One-Size-Fits-All Approach To Funds Availability
July 23, 2019
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Nusenda Credit Union’s funds availability formula boosts member service by exceeding regulated minimums and treating outliers as outside the norm.
How To Keep The Credit Union’s Beating Heart Running During A CEO Change
July 15, 2019
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Lisa Ginter became CEO of CommunityAmerica in 2015. She knew that while some changes were needed, there was also plenty worth saving.
Journey Mapping, Analytics In Action, And A 16-System Conversion
July 15, 2019
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Five can’t-miss data points this week on CreditUnions.com
7 Strategies To Support Self-Service
July 8, 2019
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Technology tips to lower call center volumes and deepen interactions with members.
Neustar’s Inbound Authentication Eliminates Member Friction
July 8, 2019
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Callers are identified and cleared or cornered before ever getting to a live human agent.
The Leaders In Online Banking Penetration
July 8, 2019
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Expanding electronic services is another way credit unions provide more convenience and value for their members. Which institutions lead the way in online banking usage?
Best Of June 2019
July 2, 2019
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Based on June traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Kony DBX Adds New Level Of Consumer And Technology Integration
June 24, 2019
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Kony DBX applications remove the digital wall between members and their credit unions, creating a one-to-one member experience.
5 Ways To Provide A Winning Member Experience
June 24, 2019
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These key do’s and don’ts will help any credit union build a superior member experience program in a snap.
Trigger Words And Complaint Resolution At A Florida Credit Union
In the age of chatbots and virtual assistants, frustrated members respond to a human touch — and ear.
A Matrix To Temper Risk And Break The One-Size-Fits-All Approach To Funds Availability
Nusenda Credit Union’s funds availability formula boosts member service by exceeding regulated minimums and treating outliers as outside the norm.
How To Keep The Credit Union’s Beating Heart Running During A CEO Change
Lisa Ginter became CEO of CommunityAmerica in 2015. She knew that while some changes were needed, there was also plenty worth saving.
Journey Mapping, Analytics In Action, And A 16-System Conversion
Five can't-miss data points this week on CreditUnions.com
7 Strategies To Support Self-Service
Technology tips to lower call center volumes and deepen interactions with members.
Neustar’s Inbound Authentication Eliminates Member Friction
Callers are identified and cleared or cornered before ever getting to a live human agent.
The Leaders In Online Banking Penetration
Expanding electronic services is another way credit unions provide more convenience and value for their members. Which institutions lead the way in online banking usage?
Best Of June 2019
Based on June traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Kony DBX Adds New Level Of Consumer And Technology Integration
Kony DBX applications remove the digital wall between members and their credit unions, creating a one-to-one member experience.
Browse Topics
How A Florida Credit Union Rebuilt Retention After The Great Resignation
Marc Rapport
Longer onboarding, focus groups, and peer leadership help Community First retain strong employees year after year.
What’s In A Name: Chief Efficiency Officer
Savana Morie
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line fixes into bottom-line wins.
How SWBC’s Contact Center Solutions Help Financial Institutions Stay Connected
Callahan & Associates
Delivering human-centered service in a digital world is no longer a luxury for credit union contact centers — it’s a necessity.
Amanda Garabedian On Leadership
Savana Morie
The CEO of Adventure Credit Union shares tips to maintain credibility amid rapid executive turnover and organizational change.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket ball court shape a culture of inclusive banking that serves members and employees.
2026 Begins With Market Sentiment Similar To 2025
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
5 Ways To Provide A Winning Member Experience