Opti-channel: a new approach to using analytics to meet digital expectations one member at a time.

Alliant’s Maura Ronayne uses business intelligence to help the credit union make intelligent business decisions from the member experience perspective.

For credit unions looking to understand their members, drive value, and meet goals, dashboards are powerful tools — when done right.

The April Credit Union Power BI User Group — featuring Kelly Gage, senior business intelligence analyst at Red Canoe Credit Union — tackled how to avoid mistakes and make the most of business intelligence projects and reporting processes.

Nicole Lopez, BI Manager at Logix Federal Credit Union, walks us through the steps Logix has taken to deepen member relationships and understand delinquency risk through centralizing its data sources.

Ron Smith, chief growth officer at Texas Trust Credit Union talks about centralizing analytics and reporting to gain a single source of truth, deeper knowledge about members, and the ability to target messaging at a granular level.

A new analytics strategy has fixed misconceptions about members and fuels targeted product creation and marketing.

An English major uses business analytics to help develop strategy at CEFCU.

Mortgage dashboards built for use at PenFed, how they came about, what it took to build them, and how the business has used them to serve their members.

Credit union, CUSO, and vendor perspectives on the challenge of finding the besr data warehouse solution for your credit union.