The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Supporting Stability Through Every Military Move

Navy Federal Credit Union

At 20, Thays Brown married a childhood friend stationed at Langley Air Force Base near Hampton, VA. Both were Navy Federal members, and opening new accounts together helped them settle into married life with confidence. Soon after, Thays visited a nearby Navy Federal branch — not just as a member, but as a military spouse […]

A Light At The End Of The Tunnel

Marshland Credit Union

An older gentleman and his wife came in to consolidate some credit card debt. They had five high-interest credit cards, and no card was lower than 25%, with most carrying significant balances. They paid more than the minimum payment every month but were still spinning their wheels, making progress on the owed balances very slowly. […]

From A Birthday Wish To An Act of Kindness

During our daily birthday calls, a Trax employee connected with a long-time member of 25 years and wished her a “Happy Birthday.” While thanking the employee for the birthday wishes, the member asked whether Trax also makes other types of outreach calls. The employee shared that we do and asked what she had in mind. […]

From Produce Aisle To Business Owner

FirstLight Federal Credit Union

The member was a long-time employee at a local produce market in Bonifay, Holmes County, Florida, where they worked for more than 20 years and built deep industry knowledge along with a long-held dream of owning their own market. When the member decided to pursue that goal, the primary barrier was access to startup capital […]

A Helping Hand In A Moment Of Need

Commodore Perry Federal Credit Union

“When a member of ours unexpectedly had a gap in SNAP benefits and needed funds for groceries, we stepped in to provide a short-term loan to cover essential food costs. Beyond the loan, we connected the member with local community resources to ensure they had ongoing support and access to necessities. This intervention not only […]

From Panic To Relief

Marshland Credit Union

“An older couple came in one day inquiring about a loan. They had several high-interest credit cards, county property taxes due, vehicles that needed tires, and a letter from the IRS stating that it was owed money and they only had a small window to pay. They were low income, retired, and in a panic. […]

Personnel Promotions

Credit Union of New Jersey Selects Timothy Grossman as SVP/CFO

Ewing, NJ –Credit Union of New Jersey has selected Timothy Grossman to serve as its new Senior Vice President/Chief Financial Officer ...
New Product Releases

Appli Launches Guided Home Equity Calculator to Help Credit Unions Capture High-Value Lending Opportunities

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today announced the launch of its Guided ...
Operations & HR

Christine Cho Is Appointed Chief Financial Officer of The Treasury Department Federal Credit Union

Washington, D.C. — September 8, 2025 — Treasury Department Federal Credit Union (TDFCU), Chartered in 1935 to serve employees of ...
Making A Difference

SchoolsFirst FCU Recognized for Financial Education and Community Engagement

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, received ...
Personnel Promotions

First U.S. Community Credit Union Selects Suzanne Wages as Vice President of Real Estate Lending & Servicing

Sacramento, CA, August 29, 2025. First U.S. Community Credit Union is pleased to announce the appointment of Suzanne Wages as ...
Other

Clearview Unveils New Location

Clearview Federal Credit Union has opened its newest financial center in Pittsburgh’s Strip District, celebrating the occasion with a week ...
New Product Releases

Smart banking with RCU’s new Benefits Checking

Redwood Credit Union’s recently launched Benefits Checking isn’t just a checking account—it’s a comprehensive protection package that offers peace of ...
Industry Analysis & Trends

Baker Market Update – Week in Review: September 05, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

Valley Credit Union Welcomes Ben Kuss as Chief Marketing Officer

Billings, MT, September 5, 2025. Valley Credit Union is pleased to announce the appointment of Benjamin (Ben) Kuss as its ...
Making A Difference

Maine Credit Unions Launch Fraud Awareness Video to Protect Older Mainers

Maine Credit Unions have released a powerful new video to warn Mainers—especially older adults—about the alarming rise in fraud. Drawing ...
Making A Difference

SECU Foundation Awards $170,000 Grant to Carolinas Foundation for Hospice and Home Care

SECU Foundation recently awarded a $170,000 grant to Carolinas Foundation for Hospice and Home Care (CFHHC) to assist with the ...
Marketing

EECU Surpasses $5 Billion in Assets, Marking Historic Milestone in Member Growth and Community Impact

FRESNO, Calif. (Sept. 4, 2025) – Educational Employees Credit Union (EECU) is proud to announce it has surpassed $5 billion ...
Personnel Promotions

For Immediate Release – NACUSO Appoints Randy Salser as President/CEO

Rio Rancho, NM, September 2, 2025. The National Association of Credit Union Service Organizations (NACUSO) has announced the appointment of ...
Strategic Partnerships

Prisma Campaigns and Arkatechture Launch Strategic Partnership for Financial Institutions to Turn Data Into Action

MIAMI, September 4, 2025 – Prisma Campaigns, a leading provider of omnichannel marketing automation for financial institutions, and Arkatechture, a ...
Strategic Partnerships

DaLand CUSO and Corelation Partner

DaLand CUSO Just Broke Open the $4 Trillion Digital Asset Vault – While Everyone Else is Still Looking for the ...
Making A Difference

TowerCares Foundation Awards $200,000 in College Scholarships to Support Future STEM Leaders

Recent high school graduate Sarah Voigt will enter her freshman year at Villanova University this fall with an extra $5,000 ...
Personnel Promotions

Securityplus Federal Credit Union Appoints Charissa Martin, Peter Minford, and Michael Gago to Drive Strategic Vision

Baltimore, MD, August 22, 2025. Securityplus Federal Credit Union, one of Maryland’s largest and most innovative credit unions, proudly announces ...
Lending

Credit Unions Expect Tariffs to Dampen Auto Sales but Majority Optimistic About Auto Portfolios

Compared to nine months ago, credit unions are more optimistic about auto finance – 77% vs 57%; majority expect significant ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 29, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Countdown to Momentum 2025

Momentum 2025 expands on the success of Corporate Central’s Economic Outlook event with three powerful days of learning, networking, and ...
Lending

First Northern Credit Union Selects Appli to Modernize Member Lending Experience

Appli, a provider of artificial intelligence-powered financial calculators, today announced that First Northern Credit Union has selected its calculator platform ...
Other

Vizo Financial’s September 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Huntington Beach Credit Union Appoints Aron Harrington as President/CEO

Huntington Beach, CA, August 20, 2025. Huntington Beach Credit Union (HBCU) has announced the appointment of Aron Harrington as its ...
Strategic Partnerships

Strivve Brings One-of-a-Kind Cardholder Experiences as CUNA Strategic Services Newest Alliance Provider

CUNA Strategic Services (CSS) is pleased to introduce their newest strategic alliance with Strivve – a forward-thinking fintech dedicated to ...
Making A Difference

TriUnity Foundation Receives Largest Single Investment to Date with Donation from Google

Google has donated $10,000 as part of its Google Ad Grants, which provides nonprofits such as TriUnity Foundation funds in ...
Marketing

SchoolsFirst Federal Credit Union Receives Four National Awards for Financial Education Initiatives from Credit Union Financial Education Network

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, received ...
Investments

Raymond James Weekly Economics Commentary

Raymond James Weekly Economics Commentary
Industry Analysis & Trends

Baker Market Update – Week in Review: August 22, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SECU Foundation Awards $300,000 Grant to Legal Aid of NC to Expand Services in Rural Areas

SECU Foundation recently announced a $300,000 grant to Legal Aid of NC (LANC). The funding will support the software development ...
Operations & HR

Alogent Celebrated as a 2025 Metro Atlanta Top Workplace for Second Consecutive Year

Alogent is proud to announce its recognition as a 2025 Top Workplaces winner by the Atlanta Journal-Constitution. This marks the ...
Personnel Promotions

Credit Union of New Jersey Selects Timothy Grossman as SVP/CFO

Ewing, NJ –Credit Union of New Jersey has selected Timothy Grossman to serve as its new Senior Vice President/Chief Financial Officer ...
New Product Releases

Appli Launches Guided Home Equity Calculator to Help Credit Unions Capture High-Value Lending Opportunities

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today announced the launch of its Guided ...
Operations & HR

Christine Cho Is Appointed Chief Financial Officer of The Treasury Department Federal Credit Union

Washington, D.C. — September 8, 2025 — Treasury Department Federal Credit Union (TDFCU), Chartered in 1935 to serve employees of ...
Making A Difference

SchoolsFirst FCU Recognized for Financial Education and Community Engagement

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, received ...
Personnel Promotions

First U.S. Community Credit Union Selects Suzanne Wages as Vice President of Real Estate Lending & Servicing

Sacramento, CA, August 29, 2025. First U.S. Community Credit Union is pleased to announce the appointment of Suzanne Wages as ...
Other

Clearview Unveils New Location

Clearview Federal Credit Union has opened its newest financial center in Pittsburgh’s Strip District, celebrating the occasion with a week ...
New Product Releases

Smart banking with RCU’s new Benefits Checking

Redwood Credit Union’s recently launched Benefits Checking isn’t just a checking account—it’s a comprehensive protection package that offers peace of ...
Industry Analysis & Trends

Baker Market Update – Week in Review: September 05, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

Valley Credit Union Welcomes Ben Kuss as Chief Marketing Officer

Billings, MT, September 5, 2025. Valley Credit Union is pleased to announce the appointment of Benjamin (Ben) Kuss as its ...
Making A Difference

Maine Credit Unions Launch Fraud Awareness Video to Protect Older Mainers

Maine Credit Unions have released a powerful new video to warn Mainers—especially older adults—about the alarming rise in fraud. Drawing ...
Making A Difference

SECU Foundation Awards $170,000 Grant to Carolinas Foundation for Hospice and Home Care

SECU Foundation recently awarded a $170,000 grant to Carolinas Foundation for Hospice and Home Care (CFHHC) to assist with the ...
Marketing

EECU Surpasses $5 Billion in Assets, Marking Historic Milestone in Member Growth and Community Impact

FRESNO, Calif. (Sept. 4, 2025) – Educational Employees Credit Union (EECU) is proud to announce it has surpassed $5 billion ...
Personnel Promotions

For Immediate Release – NACUSO Appoints Randy Salser as President/CEO

Rio Rancho, NM, September 2, 2025. The National Association of Credit Union Service Organizations (NACUSO) has announced the appointment of ...
Strategic Partnerships

Prisma Campaigns and Arkatechture Launch Strategic Partnership for Financial Institutions to Turn Data Into Action

MIAMI, September 4, 2025 – Prisma Campaigns, a leading provider of omnichannel marketing automation for financial institutions, and Arkatechture, a ...
Strategic Partnerships

DaLand CUSO and Corelation Partner

DaLand CUSO Just Broke Open the $4 Trillion Digital Asset Vault – While Everyone Else is Still Looking for the ...
Making A Difference

TowerCares Foundation Awards $200,000 in College Scholarships to Support Future STEM Leaders

Recent high school graduate Sarah Voigt will enter her freshman year at Villanova University this fall with an extra $5,000 ...
Personnel Promotions

Securityplus Federal Credit Union Appoints Charissa Martin, Peter Minford, and Michael Gago to Drive Strategic Vision

Baltimore, MD, August 22, 2025. Securityplus Federal Credit Union, one of Maryland’s largest and most innovative credit unions, proudly announces ...
Lending

Credit Unions Expect Tariffs to Dampen Auto Sales but Majority Optimistic About Auto Portfolios

Compared to nine months ago, credit unions are more optimistic about auto finance – 77% vs 57%; majority expect significant ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 29, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Countdown to Momentum 2025

Momentum 2025 expands on the success of Corporate Central’s Economic Outlook event with three powerful days of learning, networking, and ...
Lending

First Northern Credit Union Selects Appli to Modernize Member Lending Experience

Appli, a provider of artificial intelligence-powered financial calculators, today announced that First Northern Credit Union has selected its calculator platform ...
Other

Vizo Financial’s September 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Huntington Beach Credit Union Appoints Aron Harrington as President/CEO

Huntington Beach, CA, August 20, 2025. Huntington Beach Credit Union (HBCU) has announced the appointment of Aron Harrington as its ...
Strategic Partnerships

Strivve Brings One-of-a-Kind Cardholder Experiences as CUNA Strategic Services Newest Alliance Provider

CUNA Strategic Services (CSS) is pleased to introduce their newest strategic alliance with Strivve – a forward-thinking fintech dedicated to ...
Making A Difference

TriUnity Foundation Receives Largest Single Investment to Date with Donation from Google

Google has donated $10,000 as part of its Google Ad Grants, which provides nonprofits such as TriUnity Foundation funds in ...
Marketing

SchoolsFirst Federal Credit Union Receives Four National Awards for Financial Education Initiatives from Credit Union Financial Education Network

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, received ...
Investments

Raymond James Weekly Economics Commentary

Raymond James Weekly Economics Commentary
Industry Analysis & Trends

Baker Market Update – Week in Review: August 22, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SECU Foundation Awards $300,000 Grant to Legal Aid of NC to Expand Services in Rural Areas

SECU Foundation recently announced a $300,000 grant to Legal Aid of NC (LANC). The funding will support the software development ...
Operations & HR

Alogent Celebrated as a 2025 Metro Atlanta Top Workplace for Second Consecutive Year

Alogent is proud to announce its recognition as a 2025 Top Workplaces winner by the Atlanta Journal-Constitution. This marks the ...

LAFCU promotes Morgan Pray to vice president of ATM/ITM operations

LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and commitment to member service.

Women make up 60% of the workforce at 3Rivers Federal Credit Union

Women make up 60% of the workforce at 3Rivers Federal Credit Union, with representation across roles including leadership and 33% of the Board of Directors. ...

ACUMA Recognized with Great Benefits Award from Mployer

ACUMA is proud to announce that it has been recognized with the 2026 Great Benefits Award from Mployer, the industry-standard for employee benefit plan rating. ...

LAFCU promotes longtime employee Kim Hengsbach to assistant collections manager

LANSING, Mich. — LAFCU continues to invest in internal leadership with the promotion of Kim Hengsbach to assistant collections manager, recognizing her longstanding commitment and ...

ACUMA Welcomes Three New Board Members

The American Credit Union Mortgage Association (ACUMA) is pleased to welcome three new board members, increasing the current Board of Directors from six members to ...

eDOC Innovations and Advanced Fraud Solutions Partner to Bring Deposit Fraud Intelligence to Credit Union Check Imaging

eDOC and AFS partner to bring deposit fraud intelligence to eDOC’s credit union check processing clients, giving them the ability to screen deposits against real-time ...
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