The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Leading With Care When It Matters Most

For our team member Bettie, what was a routine request quickly became something more. One day, a member approached Bettie at the front line and asked to withdraw $2,000 from her savings. Although this was a routine transaction for the member, Bettie noticed she seemed unusually anxious. “I gently asked if anyone was pressuring her […]

Saving A Grieving Widow From A Scam

A couple weeks ago TDECU received this feedback from a member: “Madison and Brook have been performing exceptionally hard for me. I lost my husband and without Brook I would not have been able to bury him. Brook and Madison took care of my finances when I had a scam that almost took all my […]

Marine Hockey Team Builds Stronger Bonds On And Off The Ice

Navy Federal Credit Union

Ten years ago, Marine Tyler Bluder revived a hockey team for U.S. Marines, turning sticks and pucks into a way to keep the brotherhood alive. Today, the team brings veterans together from across the country not only to compete, but also to connect. Instead of hotels and restaurants, they share rental homes and home-cooked meals, […]

From Housing Crisis To Keys In Hand

Plus Credit Union

The “W” family has been part of our credit union for more than 22 years. What started as a connection through family has grown into a relationship built on trust, familiarity, and being there when it matters most. When their landlord unexpectedly sold their apartment, the family was given just 30 days to move. With […]

Vigilance Uncovers A Vishing Scheme

Navy Federal Credit Union

When Monae A., a member service representative at Navy Federal Credit Union, received a call requesting a $12,500 member-to-member transfer, everything initially seemed legitimate — the caller even provided the correct one-time passcode (OTP). Yet Monae sensed something was off.  As she asked additional questions, inconsistencies emerged. The caller stalled and provided details that didn’t match Navy Federal’s records. “The […]

Member Service Representative Prevents Fraud Loss Of $165,000

Navy Federal Credit Union

When Devina H., a member service representative mentor at Navy Federal Credit Union, received a call requesting a $2,100 Zelle transfer, her fraud instincts kicked in. The caller provided basic details but failed verification steps. Devina noticed another red flag: the caller seemed to impersonate someone with a deep voice. She declined the transaction and […]

Making A Difference

Christian Financial Outreach & Impact Foundation Awards $26,563 in Grants to Local Nonprofits

Sterling Heights, Mich., (Feb. 25, 2025) – The Christian Financial Credit Union Outreach & Impact Foundation today announced its latest ...
Marketing

USSFCU Featured on The Balancing Act Local Edition Washington D.C.,

The United States Senate Federal Credit Union (USSFCU) was recently spotlighted on The Balancing Act Local Edition Washington D.C., highlighting ...
Strategic Partnerships

Cloudvirga joins ACUMA to help credit unions elevate the member lending experience

Cloudvirga, a leading provider of digital mortgage point-of-sale platforms, has joined the American Credit Union Mortgage Association (ACUMA) as an ...
Charity Events

INOVA Federal Raises over $3,300 for Special Olympics Indiana

INOVA Federal recently raised over $3,300 for Special Olympics Indiana during their “Polar Plunge” campaign. Special Olympics Indiana is a ...
Making A Difference

GTE Financial Kicks Off 14th Annual Student Scholarship Program to Support Academic Excellence and Community Engagement

GTE Financial is thrilled to announce applications are now open for the 14th Annual Student Scholarship Program. This year, the ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Northern Michigan

United Federal Credit Union (United) is pleased to announce the appointment of Mike White to Mortgage Advisor serving the Traverse ...
Making A Difference

SECU Foundation Awards $2 Million Grant to Support Expansion of the North Carolina Aquarium at Fort Fisher

SECU Foundation has awarded a $2 million capital grant to the North Carolina Aquarium Society, contributing to the expansion of ...
Strategic Partnerships

Algebrik AI and Conductiv Elevate Lending with Permissioned Data, Automated Stipulations, and Smarter Underwriting

Algebrik AI, the world’s first cloud-native, AI-powered Loan Origination Platform (LOS), has announced a strategic partnership with Conductiv to enhance ...
Strategic Partnerships

Pioneer Valley Credit Union Speeds Loan Processing with Eltropy’s AI-Powered Digital Platform

Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced today that Pioneer Valley Credit Union has ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 21, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Legal/Regulatory

Chartway Holds 66th Annual Meeting and Announces 2025-2026 Board of Directors

On February 20, 2025, Chartway Credit Union held its 66th Annual Meeting.
Personnel Promotions

Jackson joins Truliant Financial Advisors as Senior Advisor for Upstate, S.C.

Truliant Federal Credit Union is pleased to announce that Donna Panton Jackson, Senior Financial Advisor, is joining Truliant Financial Advisors ...
Other

CUES Advanced Management Program from Cornell Returns—Get Future Leaders Ready

CUES Advanced Management Program from Cornell University returns July 1, 2025—just in time to help credit unions comply with the ...
Making A Difference

SchoolsFirst FCU Extends Support and Care to Members, School Employees, and Their Communities Affected by Southern California Wildfires

SchoolsFirst Federal Credit Union today announced they are donating more than $220,000 in support of their Members and the educational ...
Technology

AccuAccount Named a Finalist in CreditUnions.com Innovation Series, Lending Category, for the Second Year in a Row

Alogent proudly announces that its AccuAccount platform has been named a finalist in CreditUnions.com’s 2025 Innovation Series, Lending Category. This ...
Other

GTE Financial Celebrates 90 Years with the Grand Opening of New Channelside Community Financial Center

GTE Financial is thrilled to celebrate its 90th anniversary of serving the Tampa Bay community by opening its newest Community ...
Strategic Partnerships

CUNA Strategic Services Announces Newest Alliance Provider, Casap, to Automate Dispute Resolution

CUNA Strategic Services is pleased to announce its new alliance with Casap, a copilot and collaboration platform to automate disputes, ...
Making A Difference

Valley First Credit Union Receives Prestigious Grant from Federal Home Loan Bank of San Francisco to Empower Underserved Communities and Drive Economic Growth in the Central Valley

MODESTO, Calif. Feb. 17, 2025 – Valley First Credit Union is pleased to announce that it has once again been awarded a significant grant from ...
Strategic Partnerships

Maine Highlands Federal Credit Union Renews Partnership with Synergent

Synergent® is delighted to announce Maine Highlands Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 14, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Eltropy Advances Digital Lending for Credit Unions and Community Banks through its Partnership with MeridianLink

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its 100th customer integration with MeridianLink, Inc. ...
Personnel Promotions

United Federal Credit Union Promotes Lisa Hansen to Branch Manager in South Bend

United Federal Credit Union (United) is pleased to announce Lisa Hansen has been promoted to Branch Manager in Indiana. Hansen ...
Making A Difference

Coastal Credit Union Earns Four Awards from Carolinas Credit Union Foundation

Coastal Credit Union has earned four awards from the Carolinas Credit Union Foundation’s statewide awards program, recognizing remarkable and innovative ...
Technology

Royal Credit Union Selects Alogent’s Unify Platform to Streamline Back-Office Processing and Enhance Operational Efficiency

Royal Credit Union has selected Alogent’s Unify platform. The solution will support both Day 1 and Day 2 processing at ...
Making A Difference

SchoolsFirst FCU Sponsors Bite of Reality® Financial Education Events for Students at California Schools

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Rogers, AR

United Federal Credit Union (United) is pleased to announce the appointment of Rhonda Wright to Mortgage Advisor in Rogers, Arkansas. ...
Strategic Partnerships

Cetera Financial Institution Welcomes Mainstreet Credit Union

Cetera Financial Group, a premier financial advisor wealth hub, announced that Mainstreet Credit Union has entered into a networking agreement ...
Strategic Partnerships

Santa Isabel Chooses Sharetec for its Comprehensive Core System

Sharetec, a leader in core processing and digital banking technology for credit unions, announced today that Cooperativa de Ahorro y ...
Other

EECU’s Newest Branch Has Wheels, Will Travel

EECU’s Mobile Branch delivers banking services directly to the community by traveling to areas without a financial institution nearby, making ...
Making A Difference

Maine Credit Unions Reach New Milestone Raising $1.3 Million to End Hunger

At a special ceremony hosted by the Maine Credit Union League, the Maine Credit Unions’ Campaign for Ending Hunger announced ...
Making A Difference

Christian Financial Outreach & Impact Foundation Awards $26,563 in Grants to Local Nonprofits

Sterling Heights, Mich., (Feb. 25, 2025) – The Christian Financial Credit Union Outreach & Impact Foundation today announced its latest ...
Marketing

USSFCU Featured on The Balancing Act Local Edition Washington D.C.,

The United States Senate Federal Credit Union (USSFCU) was recently spotlighted on The Balancing Act Local Edition Washington D.C., highlighting ...
Strategic Partnerships

Cloudvirga joins ACUMA to help credit unions elevate the member lending experience

Cloudvirga, a leading provider of digital mortgage point-of-sale platforms, has joined the American Credit Union Mortgage Association (ACUMA) as an ...
Charity Events

INOVA Federal Raises over $3,300 for Special Olympics Indiana

INOVA Federal recently raised over $3,300 for Special Olympics Indiana during their “Polar Plunge” campaign. Special Olympics Indiana is a ...
Making A Difference

GTE Financial Kicks Off 14th Annual Student Scholarship Program to Support Academic Excellence and Community Engagement

GTE Financial is thrilled to announce applications are now open for the 14th Annual Student Scholarship Program. This year, the ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Northern Michigan

United Federal Credit Union (United) is pleased to announce the appointment of Mike White to Mortgage Advisor serving the Traverse ...
Making A Difference

SECU Foundation Awards $2 Million Grant to Support Expansion of the North Carolina Aquarium at Fort Fisher

SECU Foundation has awarded a $2 million capital grant to the North Carolina Aquarium Society, contributing to the expansion of ...
Strategic Partnerships

Algebrik AI and Conductiv Elevate Lending with Permissioned Data, Automated Stipulations, and Smarter Underwriting

Algebrik AI, the world’s first cloud-native, AI-powered Loan Origination Platform (LOS), has announced a strategic partnership with Conductiv to enhance ...
Strategic Partnerships

Pioneer Valley Credit Union Speeds Loan Processing with Eltropy’s AI-Powered Digital Platform

Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced today that Pioneer Valley Credit Union has ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 21, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Legal/Regulatory

Chartway Holds 66th Annual Meeting and Announces 2025-2026 Board of Directors

On February 20, 2025, Chartway Credit Union held its 66th Annual Meeting.
Personnel Promotions

Jackson joins Truliant Financial Advisors as Senior Advisor for Upstate, S.C.

Truliant Federal Credit Union is pleased to announce that Donna Panton Jackson, Senior Financial Advisor, is joining Truliant Financial Advisors ...
Other

CUES Advanced Management Program from Cornell Returns—Get Future Leaders Ready

CUES Advanced Management Program from Cornell University returns July 1, 2025—just in time to help credit unions comply with the ...
Making A Difference

SchoolsFirst FCU Extends Support and Care to Members, School Employees, and Their Communities Affected by Southern California Wildfires

SchoolsFirst Federal Credit Union today announced they are donating more than $220,000 in support of their Members and the educational ...
Technology

AccuAccount Named a Finalist in CreditUnions.com Innovation Series, Lending Category, for the Second Year in a Row

Alogent proudly announces that its AccuAccount platform has been named a finalist in CreditUnions.com’s 2025 Innovation Series, Lending Category. This ...
Other

GTE Financial Celebrates 90 Years with the Grand Opening of New Channelside Community Financial Center

GTE Financial is thrilled to celebrate its 90th anniversary of serving the Tampa Bay community by opening its newest Community ...
Strategic Partnerships

CUNA Strategic Services Announces Newest Alliance Provider, Casap, to Automate Dispute Resolution

CUNA Strategic Services is pleased to announce its new alliance with Casap, a copilot and collaboration platform to automate disputes, ...
Making A Difference

Valley First Credit Union Receives Prestigious Grant from Federal Home Loan Bank of San Francisco to Empower Underserved Communities and Drive Economic Growth in the Central Valley

MODESTO, Calif. Feb. 17, 2025 – Valley First Credit Union is pleased to announce that it has once again been awarded a significant grant from ...
Strategic Partnerships

Maine Highlands Federal Credit Union Renews Partnership with Synergent

Synergent® is delighted to announce Maine Highlands Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted ...
Industry Analysis & Trends

Baker Market Update – Week in Review: February 14, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Eltropy Advances Digital Lending for Credit Unions and Community Banks through its Partnership with MeridianLink

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its 100th customer integration with MeridianLink, Inc. ...
Personnel Promotions

United Federal Credit Union Promotes Lisa Hansen to Branch Manager in South Bend

United Federal Credit Union (United) is pleased to announce Lisa Hansen has been promoted to Branch Manager in Indiana. Hansen ...
Making A Difference

Coastal Credit Union Earns Four Awards from Carolinas Credit Union Foundation

Coastal Credit Union has earned four awards from the Carolinas Credit Union Foundation’s statewide awards program, recognizing remarkable and innovative ...
Technology

Royal Credit Union Selects Alogent’s Unify Platform to Streamline Back-Office Processing and Enhance Operational Efficiency

Royal Credit Union has selected Alogent’s Unify platform. The solution will support both Day 1 and Day 2 processing at ...
Making A Difference

SchoolsFirst FCU Sponsors Bite of Reality® Financial Education Events for Students at California Schools

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Rogers, AR

United Federal Credit Union (United) is pleased to announce the appointment of Rhonda Wright to Mortgage Advisor in Rogers, Arkansas. ...
Strategic Partnerships

Cetera Financial Institution Welcomes Mainstreet Credit Union

Cetera Financial Group, a premier financial advisor wealth hub, announced that Mainstreet Credit Union has entered into a networking agreement ...
Strategic Partnerships

Santa Isabel Chooses Sharetec for its Comprehensive Core System

Sharetec, a leader in core processing and digital banking technology for credit unions, announced today that Cooperativa de Ahorro y ...
Other

EECU’s Newest Branch Has Wheels, Will Travel

EECU’s Mobile Branch delivers banking services directly to the community by traveling to areas without a financial institution nearby, making ...
Making A Difference

Maine Credit Unions Reach New Milestone Raising $1.3 Million to End Hunger

At a special ceremony hosted by the Maine Credit Union League, the Maine Credit Unions’ Campaign for Ending Hunger announced ...

Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service

FOR IMMEDIATE RELEASE Cumberland County FCU President & CEO Announces Retirement After 36 Years of Service Cumberland County FCU has announced the retirement of its ...

NASCUS Partners with the Tennessee and Mississippi Credit Union Association to Launch New Introduction to Credit Union Examination Training

The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Tennessee and Mississippi Credit Union Association, is pleased to announce the launch ...

ALM First Caps 30th Anniversary Celebration with Impact Report

Dallas, TX – ALM First, a strategic partner to over 450 depositories nationwide, closed out its year-long 30th anniversary celebration with the release of its Impact Report ...

CU Strategic Planning Applauds Intact CDFI Fund Budget Following Brief Government Shutdown

CU Strategic Planning, a leading provider for mission-focused credit unions, expressed gratitude to Congress for maintaining the $334 million appropriation for the Community Development Financial ...

Meriwest Credit Union Celebrates New Morgan Hill Branch, Strengthening Local Community Ties

We’re growing with you, Morgan Hill! Our new branch is now open, complete with full personal & business banking, lending solutions, and a team dedicated ...

Baker Market Update – Week in Review: February 06, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.
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