Find Your Niche! Why Member Segmentation Strategies Are Critical.
How credit unions today are creating more profitable members through segmentation strategies.
How credit unions today are creating more profitable members through segmentation strategies.
Recent regulatory actions make it critical to understand how credit unions — and the system in which they operate — are different from banks.
The Ohio Credit Union League offers resources such as discussion groups and file-sharing libraries to ease the burden of complicated regulations.
Member-facing staff at one Virginia credit union helps the institution reach its maximum lending potential.
By creating new jobs or redefining old ones, credit unions are making branches more efficient and profitable.
3 tips from Wright-Patt to help your brand take flight.
Making a pledge to members in 1997 that Cascade FCU, Seattle, has no intention of merging with another financial institution Dale Kerslake, CEO, promised to pay members $100 if the CU merged and as a result changed its name, a member’s account number or closed a member’s primary branch within a five-year period. Six years and counting and there’s no payout in sight.
Disclosing executive salaries is not a regulatory issue; rather, it can be a marketplace advantage. Keeping compensation private only suggests that credit unions have something to hide.
Quantitative facts covering almost every aspect of credit union activity are abundant—and becoming even more plentiful. Many users of data are seeking answers. The issues range from the general, “How-am-I-doing?” to the specific, such as “Should-Iraise-my-NSF-fee?”
SAFE Credit Union encourages members to do the sensible thing and save.

The Indiana cooperative blends internal development with selective partnerships to meet members’ needs today now while positioning for what’s next.

The San Diego cooperative leans on its CUSO and the CURQL network to make fintech investments, but member needs still guide which solutions ultimately make it into the credit union’s operations.

Hands-on work with artificial intelligence tools is future-proofing staff members, giving them the confidence to adopt new technology and embrace efficiencies.

Wages briefly caught up with inflation, but rising costs have pushed them back into negative territory. Here’s what that shift means for member finances and credit union performance.

Suncoast Credit Union balances near-term needs with longer-term bets, applying discipline to timing, valuation, and fit to decide when to invest and when to walk away.

Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
First quarter data shows how rising costs are pushing consumers toward flexibility and reshaping borrowing and saving habits.

A dedicated CUSO holding company allows WSECU to move beyond building and back fintech partners it helps shape and scale.

Advancial FCU links internal service standards, employee feedback, and peer recognition to create a more consistent experience for both staff and members.

MSUFCU takes a hands-on approach to fintech, piloting solutions through its in-house lab before scaling and backing them through a wholly owned CUSO.