4 Key Takeaways From Lending In 2015
Credit union lending accelerates to an all-time high in the fourth quarter of 2015.
Credit union lending accelerates to an all-time high in the fourth quarter of 2015.
Adding 3.1 million members over 12 months, credit unions report the highest ever membership. Here are some of the leaders in overall membership.
This week, CreditUnions.com features examples from across the industry of successful credit union new member referral programs.
2015 was a record breaking year across many metrics for credit unions. Auto lending was no exception, with auto loan balances projected to have reached an all-time high of $264.7 billion in December 2015.
Compliance dance card overflows in 2015 while credit union legal beagles see TRID and true changes in 2016.
With more than 85% of the industry reporting in Callahan & Associates’ FirstLook Program, early data trends suggest another quarter of double-digit loan growth.
Despite a red-hot lending market, credit union share balances increase through the end of the year.
This week, CreditUnions.com features five articles showcasing strategies different credit unions use to manage balance sheets and better serve members.
A breakdown of the industry’s financial performance and impact in third quarter 2015.
According to a Fiserv study of 240,000 credit union members.

From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.

Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.

From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.

An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.

The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.

Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.

CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.

Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.

A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.