15 Years. 5 In-School Branches. $500,000 In Deposits.
August 16, 2018
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How Las Colinas FCU’s student-run branches in area elementary schools help hone a savings habit.
Callahan Collections
A Deposit Strategy 5 Years In The Making
July 30, 2018
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Technology Credit Union has repositioned its balance sheet to prepare for today’s rate environment.
How To Build A BI Team That Drives Results
July 23, 2018
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Top-Level Takeaways MSUFCU began its business intelligence unit in 2014, and now has four specialists with their own focus areas. The team is providing targeted lists for outreach efforts such as e-statement adoption and credit card marketing campaigns. Predictive analytics and advanced techniques for identifying potential market opportunities are in development. Acting on member data
The Thread That Binds
July 1, 2018
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Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Member Experience Runs Deep In Georgia
June 25, 2018
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The new member advocacy team at Georgia’s Own advocates for the member experience across technology, sales and services, and more.
Use Data To Act, Not Just Analyze
June 25, 2018
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For Financial Center First FCU, using predictive analytics to inspire action is all in a day’s work.
4 Ways To Turn Data Analytics Into A Credit Union Differentiator
June 11, 2018
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Analytics has been a major topic for some time among credit union strategists and is only growing in importance. Meanwhile, using analytics ethically has come to the fore globally, with the May 25 go-live date for the General Data Protection Regulation by the European Union. The GDPR might not directly impact credit unions that don’t
How To Hug Your Haters
May 14, 2018
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Credit unions can use consumer complaints to differentiate themselves from their competition.
Credit Unions Are Turning The Motor City Into Mortgage City
May 7, 2018
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Quicken Loans might be underpinning the revitalization of Detroit, but financial cooperatives are serving the long-awaited renaissance in their own ways.
How VACU Struck Video Gold With A Guy In Flannel
April 9, 2018
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The “Guy in Flannel” series is the latest in a creative venture into market engagement and financial literacy for Virginia Credit Union.
15 Years. 5 In-School Branches. $500,000 In Deposits.
How Las Colinas FCU’s student-run branches in area elementary schools help hone a savings habit.
A Deposit Strategy 5 Years In The Making
Technology Credit Union has repositioned its balance sheet to prepare for today’s rate environment.
How To Build A BI Team That Drives Results
Top-Level Takeaways MSUFCU began its business intelligence unit in 2014, and now has four specialists with their own focus areas. The team is providing targeted ...
The Thread That Binds
Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Member Experience Runs Deep In Georgia
The new member advocacy team at Georgia’s Own advocates for the member experience across technology, sales and services, and more.
Use Data To Act, Not Just Analyze
For Financial Center First FCU, using predictive analytics to inspire action is all in a day’s work.
How To Hug Your Haters
Credit unions can use consumer complaints to differentiate themselves from their competition.
Credit Unions Are Turning The Motor City Into Mortgage City
Quicken Loans might be underpinning the revitalization of Detroit, but financial cooperatives are serving the long-awaited renaissance in their own ways.
How VACU Struck Video Gold With A Guy In Flannel
The “Guy in Flannel” series is the latest in a creative venture into market engagement and financial literacy for Virginia Credit Union.
Browse Topics
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
4 Ways To Turn Data Analytics Into A Credit Union Differentiator