Analytics And Marketing In The Era Of Big Data
How the right data analytics can empower credit unions to target members with offers that offer timeliness and real value.
How the right data analytics can empower credit unions to target members with offers that offer timeliness and real value.
In February, Callahan & Associates visited Iowa-based Veridian Credit Union ($20.B, Waterloo, IA) for a two-day investigation into how the credit union creates a culture where everyone is a leader and everyone is an owner. Learn more in this quarter’s Anatomy Of A Leadership Culture.
Being able to make hay with big data is just the beginning for credit unions that turn to experts.
To buck the trend in rising merger rates, credit unions are developing innovative ways to operate independently.
Call it what you will, CFPB’s promise to go easy on mortgage disclosure changes provides some temporary relief.
Three credit unions, each with more than eight years of experience offering member insurance, provide insights into what has made their programs successful.
In a sky full of glittering opportunities, maintaining the industry’s guiding principles becomes more crucial, not less.
Alchemy and innovation at CUSO conference shows a movement on the move.
A partnership between Wescom Credit Union and its CUSO rewards members for choosing the credit union for insurance products as well as financial services.
The financial system is ripe for enhanced cooperation between leagues, CUSOs, credit unions, and talented individuals.

Suncoast Credit Union balances near-term needs with longer-term bets, applying discipline to timing, valuation, and fit to decide when to invest and when to walk away.

Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
First quarter data shows how rising costs are pushing consumers toward flexibility and reshaping borrowing and saving habits.

A dedicated CUSO holding company allows WSECU to move beyond building and back fintech partners it helps shape and scale.

Advancial FCU links internal service standards, employee feedback, and peer recognition to create a more consistent experience for both staff and members.

MSUFCU takes a hands-on approach to fintech, piloting solutions through its in-house lab before scaling and backing them through a wholly owned CUSO.

Affinity Plus FCU has a clear member service mantra: digital for daily, human when it’s hard. Its CEO and CFO share what that looks like in practice.

The New Hampshire cooperative shares how its fintech arm, Service Ventures, evaluates investments, balances risk, and defines success.

Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.

New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
Planes, Timeshares, And Big Data At NACUSO