What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Doubling One Credit Union’s Footprint
April 22, 2016
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Believing that members measure convenience with points of access, Texans Credit Union launches an aggressive branching strategy.
Making Size an Advantage When Re-Branding
April 22, 2016
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Cascade Community Credit Union turned its small size into an advantage when it began a re-branding initiative.
What Can Credit Unions Learn from Niche Lenders
April 22, 2016
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One credit union’s dedicated focus on a niche market is paying off in double digit loan and share growth.
Suncoast Schools FCU Reports Strong Growth in Second-Quarter.
April 22, 2016
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One of the largest education credit unions in the country recorded exceptional results mid-year, setting the stage for a strong 2007.
VoIP (Voice over Internet Protocol): Is it time for you to upgrade?
April 22, 2016
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Interest in VoIP or Internet Telephony has been higher than ever. This technology is gaining a lot of recognition in the credit union community and is growing at a rapid rate. So is this the right time for you to think of an upgrade?
An Effective Board Recruiting Process
April 22, 2016
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Recruiting new board members is a often a constant priority for many credit unions. Pacific Service Credit Union’s advisory director program serves a “training program” for potential candidates.
Case Study: Amplify’s Mobile Banking Solution
April 22, 2016
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With a full year of experience with mobile banking, Amplify has a wealth of experience to share about how to combine the best of browser-based technology augmented with SMS for non-sensitive information.
Branch Incentive Programs Have Measurable Effect on Bottom Line
April 22, 2016
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Tyndall FCU’s performance-based culture has resulted in a dramatic increase in sales productivity, teller transitions and a $1 million cost savings in less than two years.
Credit Unions Helping America’s Military Community
April 22, 2016
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The Pentagon Federal Credit Union and its Foundation sponsored a special concert of American patriotic songs by the US Army Chorus and the National Men’s Chorus in Washington, DC.
The New Attitude in Collections Is Give, Not Take
April 22, 2016
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What your collection department can do to achieve success and stay “the good guys” in a tough economic and media environment.
Doubling One Credit Union’s Footprint
Believing that members measure convenience with points of access, Texans Credit Union launches an aggressive branching strategy.
Making Size an Advantage When Re-Branding
Cascade Community Credit Union turned its small size into an advantage when it began a re-branding initiative.
What Can Credit Unions Learn from Niche Lenders
One credit union's dedicated focus on a niche market is paying off in double digit loan and share growth.
Suncoast Schools FCU Reports Strong Growth in Second-Quarter.
One of the largest education credit unions in the country recorded exceptional results mid-year, setting the stage for a strong 2007.
VoIP (Voice over Internet Protocol): Is it time for you to upgrade?
Interest in VoIP or Internet Telephony has been higher than ever. This technology is gaining a lot of recognition in the credit union community and ...
An Effective Board Recruiting Process
Recruiting new board members is a often a constant priority for many credit unions. Pacific Service Credit Union’s advisory director program serves a “training program” ...
Case Study: Amplify’s Mobile Banking Solution
With a full year of experience with mobile banking, Amplify has a wealth of experience to share about how to combine the best of browser-based ...
Branch Incentive Programs Have Measurable Effect on Bottom Line
Tyndall FCU’s performance-based culture has resulted in a dramatic increase in sales productivity, teller transitions and a $1 million cost savings in less than two ...
Credit Unions Helping America’s Military Community
The Pentagon Federal Credit Union and its Foundation sponsored a special concert of American patriotic songs by the US ... The New Attitude in Collections Is Give, Not Take
What your collection department can do to achieve success and stay “the good guys” in a tough economic and media environment.
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.