What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Credit Unions’ Auto Market Share Hits All-Time High
June 13, 2022
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Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
A Closer Look At Recent Call Report Changes
June 13, 2022
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The NCUA overhauled its 5300 reporting requirements in the first quarter of this year. After such a drastic data change, here’s how industry leaders can understand the updated requirements.
Residential Lending Slows Even As Market Share Rises
June 6, 2022
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The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader slowdown in home loan activity.
Inclusive Lending For First-Time Homebuyers Turns Dreams Into Reality
June 6, 2022
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A program at Carolina Foothills FCU targets low-income borrowers with flexible underwriting practices, financial education, and partnerships with public, private, and nonprofit groups.
Fees With Benefits? TCT FCU Makes It Work.
May 30, 2022
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The New York credit union has lowered punitive fees and added an array of benefits to spread the gain while easing the pain.
How Data Analytics Helps Peoples Advantage Fulfill Its CDFI Mandate
May 23, 2022
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Top-Level Takeaways A better understanding of data trends has helped Peoples Advantage get buy-in from staff at all levels when it comes to meeting lending and membership goals. Credit unions with low-income and CDFI certification can use data to ensure they’re fulfilling the mission that goes along with those designations. Analytics isn’t just for large
1Q22 Trendwatch
May 18, 2022
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Learn about credit union performance trends gathered from first quarter data.
A Strategy To Serve Members And Build Non-Interest Income
May 16, 2022
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Top-Level Takeaways CBC Federal Credit Union launched an insurance CUSO in August 2021 to provide members with money-saving options. As an added bonus, the CUSO also adds a new source of non-interest income. The CBC Insurance Agency has already surpassed its 100-policy milestone. The credit union now has plans to offer DMV registration services in-branch.
April Doesn’t Break Bearish Trend In Fixed Income
May 16, 2022
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Look beyond the headlines to discover the driving forces behind market trends and consider how they impact a credit union’s investment portfolio.
Credit Unions Are Prioritizing Purpose As The Pandemic Wanes
May 16, 2022
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Credit unions have the opportunity to play important roles in the lives of members and communities, but to remain relevant, they must continually strive to help members achieve their goals.
Credit Unions’ Auto Market Share Hits All-Time High
Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
A Closer Look At Recent Call Report Changes
The NCUA overhauled its 5300 reporting requirements in the first quarter of this year. After such a drastic data change, here’s how industry leaders can ...
Residential Lending Slows Even As Market Share Rises
The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader ...
Inclusive Lending For First-Time Homebuyers Turns Dreams Into Reality
A program at Carolina Foothills FCU targets low-income borrowers with flexible underwriting practices, financial education, and partnerships with public, private, and nonprofit groups.
Fees With Benefits? TCT FCU Makes It Work.
The New York credit union has lowered punitive fees and added an array of benefits to spread the gain while easing the pain.
How Data Analytics Helps Peoples Advantage Fulfill Its CDFI Mandate
Top-Level Takeaways A better understanding of data trends has helped Peoples Advantage get buy-in from staff at all levels when it comes to meeting lending ...
1Q22 Trendwatch
Learn about credit union performance trends gathered from first quarter data.
A Strategy To Serve Members And Build Non-Interest Income
Top-Level Takeaways CBC Federal Credit Union launched an insurance CUSO in August 2021 to provide members with money-saving options. As an added bonus, the CUSO ...
Credit Unions Are Prioritizing Purpose As The Pandemic Wanes
Credit unions have the opportunity to play important roles in the lives of members and communities, but to remain relevant, they must continually strive to ...
Browse Topics
6 Credit Union Executive Priorities For 2026
Jay Johnson
Credit union leaders want to know where peers are placing their focus. These six priorities reflect how leadership teams are responding to change with intention and clarity.
What’s Next For Credit Union Earnings?
Omar Shalabi
As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.
The Great Wealth Transfer Is Also A Relationship Transfer
Savana Morie
Harvard FCU combines digital estate planning with human financial guidance to support positive, proactive wealth transfer across generations.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Callahan & Associates
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Fresh Risks For Financial Markets
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
What’s In A Name: AVP Of Member Insights
Aaron Passman
At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
At Cardinal Credit Union, Small Investments Offer Big Financial Lessons
Aaron Passman
The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
How Compensation Blind Spots Impact CEO Retention And Succession
Callahan & Associates
Seven questions credit union board members should ask to ensure alignment on executive benefit plan goals.
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
April Doesn’t Break Bearish Trend In Fixed Income