What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Share Balances Expand Across the Portfolio
May 31, 2019
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The share portfolio posts record first quarter growth and totals nearly $1.3 trillion as of March 2019.
International Credit Union Day 2018 Giveback: Workers
May 30, 2019
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
International Credit Union Day 2018 Giveback: SRP
May 30, 2019
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
International Credit Union Day 2018 Giveback: FORUM
May 30, 2019
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
International Credit Union Day 2018 Giveback: Dupaco
May 30, 2019
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
International Credit Union Day 2018 Giveback: Clark County
May 30, 2019
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
International Credit Union Day 2018 Giveback: Atlantic Financial
May 30, 2019
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
What’s In A Name: Director Of Continuous Improvement
May 28, 2019
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The efforts of Wayne Keels underpin SAFE Federal Credit Union’s member-focused, process-based business transformation.
Credit Unions Are Redirecting Investments To Fund Loans
May 27, 2019
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Cash and investments at credit unions was down at year-end 2018 as credit unions reallocated funds to fulfill loan demand.
Member Relationships Are On The Rise
May 27, 2019
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First quarter performance data points toward a rise in membership and loan and share balances.
Share Balances Expand Across the Portfolio
The share portfolio posts record first quarter growth and totals nearly $1.3 trillion as of March 2019.
International Credit Union Day 2018 Giveback: Workers
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
International Credit Union Day 2018 Giveback: SRP
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
International Credit Union Day 2018 Giveback: FORUM
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
International Credit Union Day 2018 Giveback: Dupaco
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
International Credit Union Day 2018 Giveback: Clark County
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
International Credit Union Day 2018 Giveback: Atlantic Financial
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
What’s In A Name: Director Of Continuous Improvement
The efforts of Wayne Keels underpin SAFE Federal Credit Union’s member-focused, process-based business transformation.
Credit Unions Are Redirecting Investments To Fund Loans
Cash and investments at credit unions was down at year-end 2018 as credit unions reallocated funds to fulfill loan demand.
Member Relationships Are On The Rise
First quarter performance data points toward a rise in membership and loan and share balances.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?