A Young Credit Department
GUASFCU offers repeat loan promotions that target repeat applicants.
GUASFCU offers repeat loan promotions that target repeat applicants.
A marketing campaign focused on new low rates and balance transfer opportunities resonates with consumers looking to switch their primary credit card relationship in the wake of the CARD Act.
According to recently released data from a bankrate.com survey, an astounding 45% of consumers do not know their credit score, and another 32% have never checked their credit report. In recognition of this startling trend BMI Federal Credit Union ($355M, Dublin, OH) launched an innovative, multi-purposed mail marketing campaign to address the issue head on.
Combining cultures can be the sticking point for many merger talks. United Federal used strategic leadership and guidance to blend two organizations into a cohesive whole.
Forget product, place, price and promotion. This three-part series features credit union success stories that demonstrate the power of the new three P’s.
Backed by record-setting financials but with low member growth, Pete Sainato, CEO of Justice FCU, is instigating a program of significantly boosting return and value to members.
Outbound calling allows a credit union to personalize the point of contact and can be successful at getting members to increase their relationship with the credit union.
Tower Federal Credit Union did not see the Refi Boom coming, but they were ready for it when it came.
One-on-one conversations between members and Delta Community’s “home loan specialists” helps strengthen member relationships with the credit union.
Over the past 15 years, Visions Federal Credit Union has coped with an extended local recession and a “500 year” flood. But through these difficulties, the credit union, its members and the larger economy have forged stronger ties that can weather any storm.
Bad actors don’t rest. Credit unions are beefing up cybersecurity with smarter tools, stronger teams, and sharper defenses.
Cyber threats never stop. Credit unions share how collaboration, AI, and smarter strategies protect members and institutions.
October is Cybersecurity Awareness Month, and CreditUnions.com has the lowdown on assessment tools, AI strategies, the role of collaboration in fighting fraud, and more.
A quartet of Northeastern Pennsylvania credit unions came together to share strategies and best practices for combatting check fraud, account takeover, and more.
From check fraud to suspicious logins, see how well you can sniff out red flags before they cost members money.
Credit unions can simplify compliance, reduce risk, and enhance member trust by rethinking loan servicing with outsourced solutions designed to keep pace with evolving regulations.
Centralized fraud prevention helps credit unions fight evolving check fraud while streamlining operations and safeguarding members.
In a post-CAT era, many credit unions are using the tool’s sunsetting as a catalyst to upgrade their cybersecurity posture.
With three full government shutdowns and repeated trips to the precipice in the past 25 years, credit unions have had plenty of opportunity to refine how they approach helping members during work stoppages.
After years of post-pandemic splurges for the well-to-do and inflationary pain for the less well off, more Americans are shifting to a discipline of saving. Here’s what that means for members and how credit unions can turn the trend into opportunity.