Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

Features

Can Donor-Advised Funds Make Your Philanthropy Go Further?

Although the industry is chock-full of foundations, some institutions rely on donor-advised funds as a pathway to giving back.
Features

Fortera Fights Against Generational Poverty

The Fortera Foundation is breaking the cycle of generational poverty by providing essential resources and financial aid to single-parent students.
Features

United Nations FCU’s Lessons From Global Philanthropy

The United Nations FCU Foundation helps the New York-based credit union make an impact on multiple continents.
Graph Of The Week

Understanding NCUA’s 2023 Grant Funding

The regulator’s Community Development Revolving Loan Fund distributed $3.8 million in grant funding last year, benefitting more than 140 credit unions.
Features

GreenState Foundation Invests In Data To Improve Its Community

A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Features

Community Financial Flips The Script On Junk Fees

The Michigan credit union has dropped punitive overdraft fees in favor of a checking account feature that helps members save money when their spending outstrips ...
Blogs

Is Growth The Goal Or The Result?

It’s time to rethink how credit unions approach the “G” word.
Partner Perspectives

Innovative Card Solutions Enhance Member Engagement And Deliver Exceptional Value

A Q&A with the credit card manufacturing company reveals skills and best practices that set it apart.
Features

True Sky’s Blueprint For Internal And External Change Management

The Oklahoma credit union is deploying new tools that change the game for its staff and its mission-based membership strategies.
Features

Vantage West Works A Side HUSTL

The Arizona-based credit union’s new fintech venture is part of a broader segmentation trend across the financial services industry.
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