Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

Rate Your Regulator

How did the three board members and NCUA fare during the open meeting in which the agency released the revised risk-based capital proposal?

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Credit Union Industry Commentary

The Secret Legal Opinions Behind Public Decisions

NCUA is setting an anti-democratic precedent in its repeated efforts to keep private the legal opinions about its public regulatory authority. RBC is one example. ...
Industry Insights

How Credit Unions Can Prove Themselves

A review of practices that show how and why credit unions are boosting their visibility and viability.
Features

4 Ways Great Minds Address Adversity

Don’t bemoan a streak of bad luck: harness it. Fate dealt these fledgling businesses a bad hand, but their mentalities carried them through to ultimate ...
Credit Union Industry Commentary

Rate Your Regulator

How did the three board members and NCUA fare during the open meeting in which the agency released the revised risk-based capital proposal?
Industry Insights

Credit Unions: Prove Thyself!

Strategists, new Filene report say credit unions need new metrics to show the world how and why they matter.
Credit Union Industry Commentary

What To Listen For When The NCUA Board Discusses The Revised RBC Rule

To craft an effective response, credit unions must understand how board members view the rule.
Features

First Imperial Grows Deposits While Shrinking Payday Lenders’ Market

This California credit union grows deposits by focusing on checking account, and loan growth among members other financial institutions rebuff.
Credit Union Industry Commentary

What Role Did The Practitioners Council Play In NCUA’s Revised Risk-Based Capital Rule?

If NCUA implemented the role of the practitioners in the spirit of member participation, then the precedent could be an important milestone in how the ...
Credit Union Industry Commentary

Will NCUA’s Revised RBC Rule Benefit From Banking Regulators’ Experience?

A speech by the vice chair of the FDIC should be top of mind as the industry considers the new risk-based capital proposal.
Features

Children’s Health Is Something We Can All Agree On

Credit Union Cherry Blossom Ten Mile Run promises to be bigger and better in 2015, but needs your support.
CreditUnions.com
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