JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Fighting The Craft Beer Revolution
October 28, 2015
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In the face of flattening sales and craft beer competition, Big Beer decided to change the marketplace.
Joy Wilson On Leadership
October 19, 2015
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Joy Wilson, chief administrative officer of ORNL Federal Credit Union, talks about identifying talent and competencies, collaborating, and managing through dynamic change.
How To Own Internal Service
October 19, 2015
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Atlanta credit union Georgia’s Own works across channels to better serve employees and — in turn — better serve members.
How I Learned To Love Compliance
October 15, 2015
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A panel at BAI Retail Delivery focused on “turning lemons into lemonade” with a culture shift that makes compliance a customer service imperative.
BAI Fetes Credit Union For Innovation In Old-School Banking
October 14, 2015
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New Mexico’s Nusenda works to boost capital access and financial acumen; judges cite other nominees for digital small business banking that includes Uber-style service in Poland.
A Cooperative Foundation
October 13, 2015
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This week, CreditUnions.com looks at strategies to fund charitable causes, expand philanthropic missions, and support community causes.
How To Build A Better Tomorrow
October 12, 2015
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TopLine Federal Credit Union shares lessons learned and best practices for building a 501(c)(3) affiliate.
A Framework For Philanthropy
October 12, 2015
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Make the answers to these four questions the cornerstones of a nonprofit foundation.
The Pope Digs Cooperatives
September 25, 2015
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Pope Francis brought his message and his popularity to Washington, and this family was there to witness it.
The Big GiveBack
September 21, 2015
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Workers’ Credit Union started its patronage dividend in 2013. In 2015, it wants to give back $3 million to its membership. Here’s how.
Fighting The Craft Beer Revolution
In the face of flattening sales and craft beer competition, Big Beer decided to change the marketplace.
Joy Wilson On Leadership
Joy Wilson, chief administrative officer of ORNL Federal Credit Union, talks about identifying talent and competencies, collaborating, and managing through dynamic change.
How To Own Internal Service
Atlanta credit union Georgia’s Own works across channels to better serve employees and — in turn — better serve members.
How I Learned To Love Compliance
A panel at BAI Retail Delivery focused on “turning lemons into lemonade” with a culture shift that makes compliance a customer service imperative.
BAI Fetes Credit Union For Innovation In Old-School Banking
New Mexico’s Nusenda works to boost capital access and financial acumen; judges cite other nominees for digital small business banking that includes Uber-style service in ...
A Cooperative Foundation
This week, CreditUnions.com looks at strategies to fund charitable causes, expand philanthropic missions, and support community causes.
How To Build A Better Tomorrow
TopLine Federal Credit Union shares lessons learned and best practices for building a 501(c)(3) affiliate.
A Framework For Philanthropy
Make the answers to these four questions the cornerstones of a nonprofit foundation.
The Big GiveBack
Workers’ Credit Union started its patronage dividend in 2013. In 2015, it wants to give back $3 million to its membership. Here’s how.
Browse Topics
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a novel role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Pope Digs Cooperatives