GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
The Power Behind A ‘Strong’ Rebrand
October 10, 2022
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A charter change and FOM expansion prompted Kern Schools FCU to rebrand as Valley Strong, but it’s a new growth mindset that has turned the cooperative into a financial force.
Fighting Food Insecurity 1 Financial Lesson At A Time
October 10, 2022
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A pilot program is making financial literacy information available in food banks as part of a long-term push by the league to fight food insecurity statewide.
How 1 Foundation Tackles 2 Mandates
October 10, 2022
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A new foundation from Excite Credit Union focuses on disaster relief and college savings to support its markets in California and North Carolina.
Impact Strategies From September 2022
September 26, 2022
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A look inside strategies and programs that are helping credit unions of all sizes make a difference in the communities they serve.
School Branches Earn High Grades For This Ohio Cooperative
September 26, 2022
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Atomic Credit Union helps students build savings and careers as it increases visibility through its 58 school branches.
Service Puts Financial Wellness In Members’ Pockets
September 26, 2022
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The financial atmosphere is changing. A decline in in-person transactions is leaving credit union staffers with fewer face-to-face opportunities to talk with members about financial planning and wellness. And the rise of non-traditional resources for investment and savings advice tempting resources that young people are turning to more often, according to a recent national survey
Adding Fun To Financial Education
September 26, 2022
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Abound Credit Union’s in-house curriculum meets state requirements while engaging and entertaining young students.
An Inside Look At Organizational Change
September 19, 2022
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Methodologies to manage change abound, but these two credit unions have best practices and lessons learned that can apply to everyone.
Clearwater Embraces Its CDFI Status
September 5, 2022
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Leaders of the Montana cooperative discuss the importance of the credit union’s certification as a community development financial institution and how that status dovetails with the institution’s broader mission.
Impact Strategies From August 2022
August 29, 2022
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A look back at recent stories of how credit unions are making a difference in the communities they serve.
The Power Behind A ‘Strong’ Rebrand
A charter change and FOM expansion prompted Kern Schools FCU to rebrand as Valley Strong, but it’s a new growth mindset that has turned the ...
Fighting Food Insecurity 1 Financial Lesson At A Time
A pilot program is making financial literacy information available in food banks as part of a long-term push by the league to fight food insecurity ...
How 1 Foundation Tackles 2 Mandates
A new foundation from Excite Credit Union focuses on disaster relief and college savings to support its markets in California and North Carolina.
Impact Strategies From September 2022
A look inside strategies and programs that are helping credit unions of all sizes make a difference in the communities they serve.
School Branches Earn High Grades For This Ohio Cooperative
Atomic Credit Union helps students build savings and careers as it increases visibility through its 58 school branches.
Service Puts Financial Wellness In Members’ Pockets
The financial atmosphere is changing. A decline in in-person transactions is leaving credit union staffers with fewer face-to-face opportunities to talk with members about financial ...
Adding Fun To Financial Education
Abound Credit Union’s in-house curriculum meets state requirements while engaging and entertaining young students.
An Inside Look At Organizational Change
Methodologies to manage change abound, but these two credit unions have best practices and lessons learned that can apply to everyone.
Clearwater Embraces Its CDFI Status
Leaders of the Montana cooperative discuss the importance of the credit union’s certification as a community development financial institution and how that status dovetails with ...
Impact Strategies From August 2022
A look back at recent stories of how credit unions are making a difference in the communities they serve.
Browse Topics
Every Member Deserves A Financial Oasis
Callahan & Associates
Discover how First Alliance Credit Union is redefining success by putting values and member needs at the heart of everything it does.
6 Lessons For Credit Unions From Craft Breweries
Alix Patterson
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
How Asset Size Shapes Credit Union Performance Across 3 Metrics
Omar Shalabi
Explore how credit union size influences growth, lending, and efficiency.
Members Are On The Move. Credit Unions Are Here For Them.
Sherry Virden
Accelerating membership growth signals the increasing influence of credit unions amid evolving interest rate trends and economic challenges.
The K-Shaped Recovery And An Economy Divided
Tony Waltrich
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
3 Ways Falling Rates Are Poised To Impact Credit Union Balance Sheets
Andrew Lepczyk
Falling interest rates are changing the game for credit unions. Explore how potential shifts in lending, savings, and margins are set to affect the bottom line.
Leaders Of The Pack: The Top 20 Cores For Credit Unions
Omar Shalabi
Explore the subtle shifts redefining the credit union core processing space and how these movements shape growth, innovation, and member experience.
A Fresh Start For A Timeless Mission
Callahan & Associates
The combination of the right philosophy and the right technology can set credit unions up for success even during difficult economic times.
Introducing Your Banking Core To The Power Of A Fintech
Callahan & Associates
Nearly 100 credit unions are providing Buy Now, Pay Later to their members, and their banking cores are giving them a surprising competitive advantage.
Losing The Future: How Credit Unions Can Win Back Younger Generations
Callahan & Associates
A perspective from Garrhett Petrea, vice president of sales and a Zillennial, on why outdated cores threaten the next generation of members and what leaders must do now.