JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
How 1 Foundation Tackles 2 Mandates
October 10, 2022
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A new foundation from Excite Credit Union focuses on disaster relief and college savings to support its markets in California and North Carolina.
Impact Strategies From September 2022
September 26, 2022
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A look inside strategies and programs that are helping credit unions of all sizes make a difference in the communities they serve.
School Branches Earn High Grades For This Ohio Cooperative
September 26, 2022
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Atomic Credit Union helps students build savings and careers as it increases visibility through its 58 school branches.
Service Puts Financial Wellness In Members’ Pockets
September 26, 2022
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The financial atmosphere is changing. A decline in in-person transactions is leaving credit union staffers with fewer face-to-face opportunities to talk with members about financial planning and wellness. And the rise of non-traditional resources for investment and savings advice tempting resources that young people are turning to more often, according to a recent national survey
Adding Fun To Financial Education
September 26, 2022
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Abound Credit Union’s in-house curriculum meets state requirements while engaging and entertaining young students.
An Inside Look At Organizational Change
September 19, 2022
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Methodologies to manage change abound, but these two credit unions have best practices and lessons learned that can apply to everyone.
Clearwater Embraces Its CDFI Status
September 5, 2022
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Leaders of the Montana cooperative discuss the importance of the credit union’s certification as a community development financial institution and how that status dovetails with the institution’s broader mission.
Impact Strategies From August 2022
August 29, 2022
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A look back at recent stories of how credit unions are making a difference in the communities they serve.
Financial Literacy Offerings Drive Down Credit Union Delinquency Rates
August 29, 2022
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For institutions with $100 million or more in assets, educational offerings are often a key factor when it comes to preventing late loan payments.
The Changing Climate For Credit Unions
August 22, 2022
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Seven steps to protect your credit union’s balance sheet and membership from increasing climate risks.
How 1 Foundation Tackles 2 Mandates
A new foundation from Excite Credit Union focuses on disaster relief and college savings to support its markets in California and North Carolina.
Impact Strategies From September 2022
A look inside strategies and programs that are helping credit unions of all sizes make a difference in the communities they serve.
School Branches Earn High Grades For This Ohio Cooperative
Atomic Credit Union helps students build savings and careers as it increases visibility through its 58 school branches.
Service Puts Financial Wellness In Members’ Pockets
The financial atmosphere is changing. A decline in in-person transactions is leaving credit union staffers with fewer face-to-face opportunities to talk with members about financial ...
Adding Fun To Financial Education
Abound Credit Union’s in-house curriculum meets state requirements while engaging and entertaining young students.
An Inside Look At Organizational Change
Methodologies to manage change abound, but these two credit unions have best practices and lessons learned that can apply to everyone.
Clearwater Embraces Its CDFI Status
Leaders of the Montana cooperative discuss the importance of the credit union’s certification as a community development financial institution and how that status dovetails with ...
Impact Strategies From August 2022
A look back at recent stories of how credit unions are making a difference in the communities they serve.
Financial Literacy Offerings Drive Down Credit Union Delinquency Rates
For institutions with $100 million or more in assets, educational offerings are often a key factor when it comes to preventing late loan payments.
The Changing Climate For Credit Unions
Seven steps to protect your credit union’s balance sheet and membership from increasing climate risks.
Browse Topics
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
10 Credit Unions That Top The Charts In Member Value
William Hunt
Callahan & Associates spotlights credit unions that return more value to members.
Engagement Is Not A Perk. It Is A Strategy.
A. Jerome Fowlkes
Langley FCU asked what it would take to be a truly exceptional workplace, and it shares four ways to get there.
The Opportunity For Credit Unions In NCUA’s New Succession Planning Rule
Jennie Boden
Make your succession plan strategic and give it ‘teeth’ to reap the benefits of stronger governance and more effective C-suite leadership.
How A Child Savings Account Program Is Shaping Futures In Harbor Beach
Savana Morie
A public-private partnership in Michigan aims to influence opportunities after high school via a child savings account that provides yearly deposits and every reason to imagine what comes after graduation.