Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

Why Credit Unions Should Lead With Purpose In 2020

Join Callahan & Associates for an informational webinar about Sustainable Business Strategy With Rebecca Henderson. Learn how to join the January 2020 cohort, designed to help teach leaders how to drive business results with a strategy based around purpose.

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Why Credit Unions Should Lead With Purpose In 2020

Join Callahan & Associates for an informational webinar about Sustainable Business Strategy With Rebecca Henderson. Learn how to join the January 2020 cohort, designed to ...
Industry Insights

Chief Data Officer, Christmas Clubs, Better Blogging

Five can't-miss data points this week on CreditUnions.com.
Callahan Collections

Making Foundational Change $1 At A Time

Funded by members, the SECU Foundation works closely with its vast branch network to balance giving and impact from the mountains to the sea.
Features

3 CEOs Dish On Managing The Managers Of Technology

Putting tech tools into play, and into their proper place, requires following strategy and letting the experts do the leg work.
Features

A Staffing Strategy With Social Benefits

Locating call centers across its North Carolina footprint maximizes building space for SECU and provides jobs in high unemployment areas.
Features

10 Reasons To Give Thanks For The Credit Union Movement

Before they were hashtags, the concepts of #payitforward and #GivingTuesday were entrenched in the ethos of the industry.
Features

How Martin Eakes Became The Most Hated Man In America (By Payday Lenders)

The CEO of the Self-Help credit unions uses secondary capital to fight predatory lending and protect financially vulnerable consumers.
Features

What Is The State Of Secondary Capital At U.S. Credit Unions?

Interest in secondary capital is growing, and new strategies, larger loans, and precedent-setting decisions by the NCUA could dramatically change the way credit unions deploy ...
Callahan Collections

How To Make A New HQ Make A Difference

A prime location and tax incentives helped Ascentra Credit Union place a new headquarters building at the heart of downtown and underscore its vital role ...
Features

A Boost In Pay For Labor Day

Credit unions across the country are boosting their minimum wage.
Jim Morrell, Peninsula Community FCU

Jim Morrell On Leadership

The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.

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