JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Best Of January 2019
February 4, 2019
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Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Analytics, Autos, And Attracting Deposits
January 28, 2019
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Five can’t-miss data points this week on CreditUnions.com.
Fighting Fraud And Dissecting Data
January 22, 2019
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Five can’t-miss data points this week on CreditUnions.com.
Jim Minge On Leadership
January 21, 2019
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The CEO of Texas Trust Credit Union talks about what he’s learned through the years, how he found his way from auditor to credit union CEO, and why there’s no room for a big ego when it comes to helping members.
Great Hires And Tough Decisions
January 14, 2019
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Five can’t-miss data points this week on CreditUnions.com.
What’s In A Name: Chief Experience Officer
January 14, 2019
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Stacy Armijo works across her enterprise and the community to promote member service and brand awareness at Amplify Credit Union.
Are Your People Prepared?
January 8, 2019
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A family reunion fracas spurs some thought about why it’s important to prepare everyone in an organization to tell its story.
How To Prioritize Strategy In 2019
January 8, 2019
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A solid strategy helps credit unions make the most difficult of business decisions: Choosing what not to do.
How To Capitalize On Member Intelligence
January 7, 2019
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The power of data analytics to inform and personalize credit union outreach represents a new frontier for member service.
4 Opportunities For 2019
January 7, 2019
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This past year, leaders at Callahan & Associates have noted several recurring themes that the firm has identified as opportunities for 2019.
Best Of January 2019
Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Analytics, Autos, And Attracting Deposits
Five can't-miss data points this week on CreditUnions.com.
Fighting Fraud And Dissecting Data
Five can't-miss data points this week on CreditUnions.com.
Jim Minge On Leadership
The CEO of Texas Trust Credit Union talks about what he’s learned through the years, how he found his way from auditor to credit union ...
Great Hires And Tough Decisions
Five can't-miss data points this week on CreditUnions.com.
What’s In A Name: Chief Experience Officer
Stacy Armijo works across her enterprise and the community to promote member service and brand awareness at Amplify Credit Union.
How To Prioritize Strategy In 2019
A solid strategy helps credit unions make the most difficult of business decisions: Choosing what not to do.
How To Capitalize On Member Intelligence
The power of data analytics to inform and personalize credit union outreach represents a new frontier for member service.
4 Opportunities For 2019
This past year, leaders at Callahan & Associates have noted several recurring themes that the firm has identified as opportunities for 2019.
Browse Topics
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
What’s In A Name: Chief AI Officer
Aaron Passman
As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.
All Eyes On AI
Aaron Passman
Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.
The Callahan Guide To The 2026 Final Four
Tony Waltrich
What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
How Does BCU Put AI Policy Into Practice?
Marc Rapport
AI governance matters as much as innovation when it comes to AI. Learn how BCU built an AI practice that prioritizes data integrity, risk management, and real world decision making.
Are Your People Prepared?