JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Is Financial Health ‘A’ Thing Or ‘THE’ Thing?
June 27, 2018
No Comments
Two conferences this spring bring to light five ideas that credit unions can use.
The Member Experience Runs Deep In Credit Union Land
June 25, 2018
No Comments
Five can’t-miss data points this week on CreditUnions.com.
Shared Purpose, Powerful Motivation
June 25, 2018
No Comments
Defining what makes the credit union different can be the key to ensuring employees articulate that difference in word and deed.
Speak For Yourself
June 18, 2018
No Comments
Five can’t-miss data points this week on CreditUnions.com.
Pop-Up Branch, Bank Acquisition, Trigger Words, And More
June 11, 2018
No Comments
Five can’t-miss data points this week on CreditUnions.com.
4 Ways To Turn Data Analytics Into A Credit Union Differentiator
June 11, 2018
No Comments
Analytics has been a major topic for some time among credit union strategists and is only growing in importance. Meanwhile, using analytics ethically has come to the fore globally, with the May 25 go-live date for the General Data Protection Regulation by the European Union. The GDPR might not directly impact credit unions that don’t
2018 Tough Questions Series: A Planning Primer To Leverage Positive Momentum
June 8, 2018
No Comments
Jay Johnson, partner at Callahan & Associates and sought-after industry strategist, explores how credit unions can leverage positive momentum and ask tough questions as they go into planning season this fall.
Best Of May 2018
June 4, 2018
No Comments
Based on May traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
The Final Warning From Iowa
May 29, 2018
No Comments
Credit unions narrowly escaped taxation in the Hawkeye State, but other battles are underway, and the war is far from won.
Ag Lending, Sin City Saving, And More
May 21, 2018
No Comments
Five can’t-miss data points this week on CreditUnions.com.
The Member Experience Runs Deep In Credit Union Land
Five can’t-miss data points this week on CreditUnions.com.
Shared Purpose, Powerful Motivation
Defining what makes the credit union different can be the key to ensuring employees articulate that difference in word and deed.
Pop-Up Branch, Bank Acquisition, Trigger Words, And More
Five can’t-miss data points this week on CreditUnions.com.
4 Ways To Turn Data Analytics Into A Credit Union Differentiator
Analytics has been a major topic for some time among credit union strategists and is only growing in importance. Meanwhile, using analytics ethically has come ...
2018 Tough Questions Series: A Planning Primer To Leverage Positive Momentum
Jay Johnson, partner at Callahan & Associates and sought-after industry strategist, explores how credit unions can leverage positive momentum and ask tough questions as they ...
Best Of May 2018
Based on May traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
The Final Warning From Iowa
Credit unions narrowly escaped taxation in the Hawkeye State, but other battles are underway, and the war is far from won.
Ag Lending, Sin City Saving, And More
Five can’t-miss data points this week on CreditUnions.com.
Browse Topics
The Merchant Services Advantage For Credit Unions
Callahan & Associates
Payment capabilities increasingly shape how business owners evaluate their primary financial institution
Coffee And A Smile? Not Good Enough.
Aaron Passman
Coffee and a smile still matter — they’re just not enough. That’s why credit unions are redefining member experience across digital, data, and the entire organization.
6 Takes On Today’s Member Experience: Andre Vygnansk
Marc Rapport
The CXO of OUR Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Don’t Wait For Data. FirstLook Analysis Is Available Today.
Callahan & Associates
Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
6 Takes On Today’s Member Experience: Stacy Armijo
Marc Rapport
The CXO of Amplify Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
6 Takes On Today’s Member Experience: Inna Sprague
Marc Rapport
The CXO of Teachers FCU talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Closing The “Confidence Gap:” Using Segmentation To Deepen Member Loyalty
Callahan & Associates
Credit unions can’t deepen loyalty with a one-size-fits-all experience. Life-stage segmentation helps institutions build relevance, confidence, and trust.
6 Takes On Today’s Member Experience: Kim Riley
Marc Rapport
The CXO of Wright-Patt Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
When Everyone Owns The Member Experience, No One Does
Marc Rapport
Shared ownership can quietly fracture a member journey. FORUM Credit Union leans on clear accountability to keep channels aligned.
6 Takes On Today’s Member Experience
Marc Rapport
Member experience leaders talk about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Is Financial Health ‘A’ Thing Or ‘THE’ Thing?