GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
Redwood Credit Union Serves Up More Than Financial Services
September 23, 2024
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The California cooperative has partnered with a catering company to open a café in its two headquarters buildings, offering fresh, affordable food to the public.
UFCU’s Mobile Branch Drives Financial Sense In Underserved Communities
September 23, 2024
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The Texas credit union is extending financial services and resources to geographical areas with limited or no banking presence.
Buy Now, Pay Later: Fad Or The Future?
September 9, 2024
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BNPL programs have become a key player in the financial landscape, with some credit unions adopting their own version for their members.
KPIs Kick Good Will Into High Gear
September 2, 2024
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From Knoxville to Nome, credit unions are attaching hard numbers to community impact and taking their philanthropy further than ever before.
A Blueprint To Build Better Volunteers
September 2, 2024
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A three-year-old program at 3Rivers Federal Credit Union prepares team members to participate on local boards and committees.
A Guide To Measuring Credit Union Impact
September 2, 2024
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Credit unions build stronger communities every day. It’s time to share those success stories with the world.
Exit Interview: Hank Hubbard, One Detroit Credit Union
September 2, 2024
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The veteran leader and Motor City hype man looks back on a career centered on living the “people helping people” philosophy.
A New Way to Measure Impact
September 1, 2024
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To better fulfil its mission, Blue FCU has adopted a different method of measuring success that more closely examines members’ financial health.
A Path To Prosperity And Financial Wellness
August 26, 2024
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Some credit unions offer loans for trade schools and vocational programs that provide well-paying jobs without a four-year college degree.
Can Donor-Advised Funds Make Your Philanthropy Go Further?
July 21, 2024
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Although the industry is chock-full of foundations, some institutions rely on donor-advised funds as a pathway to giving back.
Redwood Credit Union Serves Up More Than Financial Services
The California cooperative has partnered with a catering company to open a café in its two headquarters buildings, offering fresh, affordable food to the public.
UFCU’s Mobile Branch Drives Financial Sense In Underserved Communities
The Texas credit union is extending financial services and resources to geographical areas with limited or no banking presence.
Buy Now, Pay Later: Fad Or The Future?
BNPL programs have become a key player in the financial landscape, with some credit unions adopting their own version for their members.
KPIs Kick Good Will Into High Gear
From Knoxville to Nome, credit unions are attaching hard numbers to community impact and taking their philanthropy further than ever before.
A Blueprint To Build Better Volunteers
A three-year-old program at 3Rivers Federal Credit Union prepares team members to participate on local boards and committees.
A Guide To Measuring Credit Union Impact
Credit unions build stronger communities every day. It’s time to share those success stories with the world.
Exit Interview: Hank Hubbard, One Detroit Credit Union
The veteran leader and Motor City hype man looks back on a career centered on living the “people helping people” philosophy.
A New Way to Measure Impact
To better fulfil its mission, Blue FCU has adopted a different method of measuring success that more closely examines members’ financial health.
A Path To Prosperity And Financial Wellness
Some credit unions offer loans for trade schools and vocational programs that provide well-paying jobs without a four-year college degree.
Can Donor-Advised Funds Make Your Philanthropy Go Further?
Although the industry is chock-full of foundations, some institutions rely on donor-advised funds as a pathway to giving back.
Browse Topics
How Blue FCU Measures What Really Matters
Aaron Passman
The Wyoming cooperative combines custom impact measurements with traditional KPIs to track progress on its 10-year strategic plan.
Members Don’t Just Need A Partner, They Need A Copilot.
Aaron Passman
Roughly 80% of True Sky FCU members have used its free credit review service, which helps the cooperative deepen relationships while members improve their financial lives.
What Credit Unions Need To Know About New 401(k) Rules
Andrew Lepczyk
A recent executive orders kickstarted changes to retirement-savings plans. Credit unions can play a role in financial education to make sure members and employees are making the best choices for their personal financial wellness.
At Chartway FCU, Leaders Aren’t Born – They’re Made
Savana Morie
The Virginia-based institution hopes an Emerging Leaders program will help create a strong internal leadership pipeline. Its second cohort began its training in July.
Back To School Hits The Wallet
Aaron Passman
The cost of returning to the classroom has increased more than 35% in the past decade, putting the pinch on parents and students alike.
Y-12 Offers Financial Wellness For Every Workforce
Savana Morie
The Tennessee cooperative is redefining wellness through Y-Fi @ Work, a free financial education program available to East Tennessee employers.
10 Ways Credit Unions Support Back-To-School Season
Aaron Passman
As students head back to campus this fall, the nation’s financial cooperatives jump to the head of the class with creative community partnerships, classroom-ready resources, and real financial support.
How Well Do You Know The Gen Z Economy?
Andrew Lepczyk
From TikTok tips to Buy Now Pay Later pitfalls, Gen Z is navigating a complex financial landscape shaped by economic uncertainty, digital innovation, and shifting priorities — test your knowledge of this nuanced generation in this interactive quiz.
Stocking Every Aisle With Financial Opportunity
Callahan & Associates
Publix Employees FCU turns everyday moments into lasting financial impact. Through on-site support and a vibrant wellness program, the credit union is building trust, offering guidance, and forging financial confidence one associate at a time.
Insights From The Outside: Nick Riegal
Savana Morie
Ascend FCU’s senior vice president of marketing reflects on his entrance into the industry a year ago and what he’s looking forward to accomplishing in the next.