JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
3 Tips To Build A Winning Team
June 15, 2017
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Professional sports team offer insight into how to support this critical element of success.
3 Tips To Run Effective Board Meetings
June 8, 2017
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An NCUA webinar series relays tools and tips from which all credit unions can benefit.
Is Automated Automobile Disruption Less Than Five Years Away?
May 31, 2017
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One report believes automated cars will be road ready by 2021. From then, the world will change fast.
It’s Not A Branch, It’s A Learning Lab
May 29, 2017
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Dupaco Community’s new branch concept combines interactive tellers, meaningful conversation, and fluid design to boost member satisfaction.
1Q 2017 Trendwatch
May 25, 2017
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This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Collaboration Is A Business, Not A Social Mission
May 17, 2017
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Winning and collaborating are not mutually exclusive.
Beyond Blaine: Retirement And Succession
May 15, 2017
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In May 2016, industry maverick Jim Blaine announced his retirement from State Employees’ Credit Union. His successor, longtime SECU executive Mike Lord, was named soon after. In this ongoing series, CreditUnions.com details Blaine’s history with the credit union and the movement, how SECU arrived at a successor, and what’s next under Lord for the $30 billion institution.
Wellness Programs, Small Credit Union Successes, And The Secondary Market
May 15, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
How To Succeed At Wellness Programs
May 15, 2017
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Credit unions in California and Vermont share how they help employees maintain healthy habits.
Credit Unions For Sale?
May 14, 2017
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When member-owned financial cooperatives are sold in a merger that is really a fire sale, the benefit goes to the buyers, the selling board, and senior managers at the members’ expense.
3 Tips To Run Effective Board Meetings
An NCUA webinar series relays tools and tips from which all credit unions can benefit.
Is Automated Automobile Disruption Less Than Five Years Away?
One report believes automated cars will be road ready by 2021. From then, the world will change fast.
It’s Not A Branch, It’s A Learning Lab
Dupaco Community’s new branch concept combines interactive tellers, meaningful conversation, and fluid design to boost member satisfaction.
1Q 2017 Trendwatch
This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Collaboration Is A Business, Not A Social Mission
Winning and collaborating are not mutually exclusive.
Beyond Blaine: Retirement And Succession
In May 2016, industry maverick Jim Blaine announced his retirement from State Employees’ Credit Union. His successor, longtime SECU executive Mike Lord, was named soon ...
Wellness Programs, Small Credit Union Successes, And The Secondary Market
Five can't-miss data points featured this week on CreditUnions.com.
How To Succeed At Wellness Programs
Credit unions in California and Vermont share how they help employees maintain healthy habits.
Credit Unions For Sale?
When member-owned financial cooperatives are sold in a merger that is really a fire sale, the benefit goes to the buyers, the selling board, and ...
Browse Topics
Innovation Only Goes So Far Without Internal Alignment
Marc Rapport
Coastal Credit Union evaluates fintech through the lens of member value, strategic growth, and organizational readiness to implement new ideas.
Future Bets For Fintech
Rebecca Wessler
Credit unions are making decisions about where to build, invest, and partner as they balance today’s priorities with tomorrow’s opportunities.
Future Bets From Today’s Credit Unions
Marc Rapport
Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.
Competing For Gen Z, SMBs, And The Future Of Money
Callahan & Associates
Credit unions that enable seamless movement between fiat and digital assets position themselves as a trusted on- and off-ramp.
The Financial Readiness Gap: Credit Unions Evaluate It Every Day. But Who Builds It?
Callahan & Associates
The credit unions that win the next generation will be the ones that showed up early, when young members were forming habits and deciding whom to trust.
Defending Your Credit Union Against Fraud Means Fighting Fire With Smarter Fire
Callahan & Associates
The challenge is no longer whether to adopt AI, but how to adopt it responsibly with the right governance, the right partners, and the right balance between technology and human oversight.
Digital Assets Are Coming For Payments. Are Credit Unions Ready?
Andrew Lepczyk
McKinsey projects trillions of dollars in growth across digital assets, with money movement emerging as one of the biggest opportunities.
The Long Game For Fintech At FORUM Credit Union
Marc Rapport
The Indiana cooperative blends internal development with selective partnerships to meet members’ needs today now while positioning for what’s next.
Mission Fed Weighs Fintech Returns Against Real-World Fit
Marc Rapport
The San Diego cooperative leans on its CUSO and the CURQL network to make fintech investments, but member needs still guide which solutions ultimately make it into the credit union’s operations.
AI Boot Camp Is More Than Basic Training At Clearview FCU
Aaron Passman
Hands-on work with artificial intelligence tools is future-proofing staff members, giving them the confidence to adopt new technology and embrace efficiencies.
3 Tips To Build A Winning Team